Monday, February 11th, 2013 by FITTED
Releasing Tuesday, Feb. 12th.

Aloha kākou!
Valentine’s Day is a few days away, and as we do every year, we’re releasing a special pack for the occasion. Pictured above (left side) is the men’s tee which features Aloha Served Nighly (as in “Love Served Nightly”) on the back, and a red “V” or “heart” made out of trilocks. The model above (right side) is wearing the women’s style, a deep v-neck featuring the same pattern. Please note, the two hats pictured above will be releasing next week. See you tomorrow!
Tags: Mens, T-shirts, Valentines Day, Womens
Posted in Updates
Tuesday, November 13th, 2012 by FITTED
Available now.

Aloha kākou!
New release for today, available now both online and in-stores. Black tee with seafoam and salmon Chee-Hu in the legendary Cheers font, with tonal crown on the back (100% pre-shrunk cotton). We’re also releasing a women’s Glassy 50% polyester, 25% cotton & 25% rayon racerback tanktop.

Tags: FITTED, Hawaiian Street Wear, Mens, Racerback, Salmon, Seafoam, Tanktop, Womens
Posted in Updates
Monday, November 5th, 2012 by FITTED
Releasing Tuesday, Nov. 6th.

Aloha kākou!
Here’s our latest Tuesday release, with a matching men’s and women’s tee dubbed Holoholo which roughly translates to “Go outside for pleasure” (surf, sail, walk, run) Both tees are printed on black; men’s 100% cotton and women’s 50% polyester, 25% cotton & 25% rayon racerback tanktop.

Tags: FITTED, Hawaiian Streetwear, Holoholo, Mens, Womens
Posted in Updates
Thursday, October 25th, 2012 by FITTED
Releasing Saturday, Oct. 27th.

Aloha kakou!
Here’s the update for Saturday’s release. Four brand new black on black New Era fitteds: Kamehameha, Mua, Slaps Wind and ‘H’ Pride, entirely blacked out. We’re also releasing a new tee called Locals Know printed on a black tee with yellow and white print and yellow FITTED crest on the front. Lastly, a brand new women’s tanktop called Acute on a heather gray body with yellow, teal and orange print. Check it out and see you guys this Saturday!
Mahalo
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Tags: FITTED, Hawaiian Street Wear, Mens, New Era, T-Shirt, Tanktop, Womens
Posted in Updates
Thursday, September 20th, 2012 by FITTED
Releasing Saturday, Sept. 22nd.


Aloha kakou!
We’ve got a grip of product releasing this Saturday (Sept. 22nd). Let’s get straight into it. We have two new color ways in our Native script tee: tan with white script and navy blue with white script. Ladies, we also have a new racer back tanktop in black with our Aloha Served Daily logo on the front, white crown hit on the back. We also have a gray FITTED logo tee with a palaka fill, a white tank top with our Glassy graphic, and brought back our The Big Pineapple graphic tee on black with red, gray and blue. All tees have crown hits on the back. Lastly, two new caps: Aloha indigo denim with white stitching and crest as well as tonal New Era & crown hits, along with a Mua (black upper, maroon brim). Both caps are New Era fitteds.
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Tags: FITTED, Hawaiian, Logo, Mens, Native, New Era, palaka, Street Wear, Womens
Posted in Updates
Thursday, July 12th, 2012 by FITTED
Releasing Saturday, July 14th. Due to the printing process, shirts may have abnormal inconsistencies, we cannot guarantee that garment is 100% flawless”

Aloha kakou!
Update for Saturday’s release: New colors in our Aloha Served Daily snapback: all teal upper with black brim and white stitching on crown, New Era and shaka hit (sits above the snap). White snap and green & white FITTED tag, black brim, green underbrim. We’re also release a black as well as red Alakai tank top, a new Escape to Paradise mens tee and a womens Escape to Paradise tanktop, which utilizes a racerback style tank.
(more…)
Tags: FITTED, Hawaiian, Mens, New Era, snapback, Street Wear, Tanktops, Womens
Posted in Updates
Friday, March 23rd, 2012 by FITTED
Releasing Saturday, March 24th
Aloha kakou!
Something new for the misfit ladies this time. Black tee with teal lettering and white shaka. While you’re down at the shop, don’t forget to snatch a few cheap tees at our
>Saturday Snatch & Grab sale!
Tags: FITTED, Street Wear, Tees, Womens
Posted in Updates
Wednesday, August 17th, 2011 by FITTED
Releasing Saturday, August 20th

Aloha kakou!
Once again, weʻve brought back yet another fan favorite influenced by an iconic graphic from the 80s, our Locally Owned tee. The first time we ran with this, it was seen on an all black zip-up hoody. This time around weʻve translated it into an all black tee, albeit in the same featured colors: red, white and black. Up next we have a gray melton wool Mua with black brim, white Mua and red New Era and top button hits, white crest on the back. And finally, for the ladies, weʻve got an all black v-neck dubbed Je Tʻaime which translates from French into English, I Love You. The graphic features a white heart made out of a trilock pattern with Je Tʻaime in red script, with our trademark logo for womenʻs tees on the back in red. See yʻall Thursday!



Tags: Je Tʻaime, Locally Owned, Mua, New Era, Womens
Posted in Updates