RED MUA, “PORTLOCK” TANK TOPS, AND “CROSS THE SEA” SNAPBACK

Thursday, December 12th, 2013 by

Releasing in-store and online Saturday, December 14th, 2013.

Aloha kākou!

For this Saturdayʻs release, we wanted to drop a small yet powerful collection of items worthy of a prime release date right in-between the Holiday ʻ13 deliveries. We will be releasing two new hats and a classic tank top done up in new colors for both men and women.

 

“Mua” Fitted
A bold red 59FIFTY with black to white gradient Mua on the front and a full black visor and black button. A white crest and red crown complete the look.

front

back

left

right

 

“Portlock” Menʻs and Womenʻs Tank Top
Our popular Portlock design in white ink on a black tank-top, with red embroidered crest on the front and crown on the back. Because of the special full-body screen printing technique, every shirt is unique and will feature slight variations in ink coverage.

front

close up front

back

close up back

front

back

 

“Cross The Sea” Private Label Snapback
A slight throwback as we revive our “Cross the Sea” design from our Fall ’13 collection. The design and concept meant a lot to us so we decided to bring it back on a private label 5-panel snapback. For those that recall, the inspiration came from our ancestors who used to navigate strictly based on nature. The front of the hat sees a manu (bird) surrounded by 8 feathers, representing the cardinal directions, in the shape of a sun. “Navigators of the Unknown” sits at the bottom in script while the concept message arches along the back of the hat: ʻAu i ke kai me he manu ala (To sail across the sea).

front

back

left

right

PORTLOCK WHITE TANKTOP x KAMEHAMEHA PURPLE x ‘H’ PRIDE SNAPBACK

Wednesday, August 8th, 2012 by

Saturday, August 11th.

Aloha kakou!

Quick update for Saturday’s release: New colorway in our Portlock tanktop: white with navy blue print and red crest on the front and crown on the back. Black authentic FITTED tag on the bottom left. To coincide with this release, we have two snapbacks: a purple Kamehameha snapback with white Kamehameha stitching, snap and New Era logo and tonal crest. Our new ‘H’ Pride is light navy blue with white ‘H’, New Era, crest and snap.

(more…)