FITTED HAWAII

Releasing exclusively in-store and online this Tuesday, October 20 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

We have a new Brigante snapback, Mua strapback and two Islanders tees releasing this Tuesday under our FITSTRIKE program. The Brigante snapback features a black base with a dark grey undervisor and white snap enclosure, along with white and shades of grey embroidery all around. The Mua curved visor strapback features a white crown with black visor, grey undervisor, black top button and black strap enclosure. The front Mua logo is stitched in lime green and shades of teal, while the side logo is stitched in teal and the back crest is stitched in lime green and teal. Both the black and the white Islanders tees feature black, lime green and blue print on the front and back.

Releasing exclusively in-store and online this Saturday, October 17 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

After a bit of a hiatus, weʻre releasing a brand new Kūlaiwi snapback along with a new By the Bottle tee under our FITSTRIKE program. This clean Kūlaiwi features an all-red base with trucker mesh around the sides and back, contrasted against white embroidery and a white snap enclosure. Our ever-popular By the Bottle design also returns with red, black and white print on a yellow tee.

Releasing exclusively in-store and online this Tuesday, October 13 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

Tuesday’s FITSTRIKE offerings include a new Kamehameha 59FIFTY and Day Tripper tee. The Kamehameha features a dark graphite base with a pop of neon green on the front, black New Era logo on the side and a black and neon green crest on the back, finished off with a black undervisor. The Day Tripper tee features a sunset gradient-filled logo on the back and a small black logo on the front, printed on a charcoal tee.

Releasing exclusively in-store and online this Tuesday, October 6 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

We have a new matching set of Kamehameha hats and a new KillHate tee releasing tomorrow under our FITSTRIKE program. Both the Kamehameha snapback and strapback feature olive crowns with grey visors, stone undervisors and stone top buttons. Also on both, the front logo is stitched in stone, the side logo is stitched in white, the back crest is stitched in grey and white and the eyelets are white. The strapback’s enclosure is stone while the snapback’s enclosure is white. The KillHate tee features red and stone colors printed on a military green tee.

Releasing exclusively in-store and online this Saturday, October 3 at 11am HST.

Photo: @kekiahij005

Aloha kākou!

We’re thrilled to be able to open our doors to you all this Saturday! Everyone’s safety is still our number one priority, so we still have our shop rules in place while keeping in line with all city and county guidelines. We also have new store hours in place in order to allow for a full cleaning after we close. Please refer to the flyer below for more info regarding our new shop hours and procedures.

To help us reopen with a bang, we’re releasing a brand new Slaps Wind snapback crafted out of 100% black nylon ripstop, and made complete with traditional flag colors on the front outlined in metallic gold, white side New Era logo, white side crown, white back Cheehuu logo, white snap enclosure, and finished off with a tonal black crest tag. Releasing alongside the Slaps Wind snapback is a new ʻEkahi tee in white, celebrating King Kamehameha on the front in black and white with a pop of yellow, along with a yellow crown on the back.

Releasing exclusively online this Tuesday, September 29 at 11am HST.
Please note, our Kona Street location will be closed for this release. All stock will be online only.

Aloha kākou!

This Tuesday, we have a new FITSTRIKE Nihi snapback releasing alongside a matching Scramble tee. The Nihi snapback features a dark graphite base with teal undervisor, teal top button, white eyelets and white snap enclosure, while the front logo is stitched in carmine, the side logo is stitched in teal and the back logo is stitched in carmine and teal. The Scramble tee features colors tying back to the Nihi printed on a black tee.

Releasing exclusively online this Saturday, September 26 at 11am HST.
Please note, our Kona Street location will be closed for this release. All stock will be online only.

Aloha kākou!

UH football is coming back! And we’ve got a pair of FITSTRIKE H Pride hats and a pair of Throw Bows tees releasing this Saturday in celebration. Both the H Pride snapback and H Pride strapback feature a grey base with a black visor, green undervisor, green top button, and orange enclosure. They also both feature an orange front logo, white side logo, green and white back logo and white eyelets. The white Throw Bows tee features black and green print on the front and a black crown on the back, while the black Throw Bows tee features white and 3M reflective grey print on the front and a white crown on the back.

Releasing exclusively online this Tuesday, September 22 at 11am HST.
Please note, due to the lockdown our Kona Street location will be closed for this release. All stock will be online only.

Aloha kākou!

Tuesday’s FITSTRIKE release consists of a new Mua snapback and Endless tee. The Mua snapback features a royal blue crown with a black visor and top button, as well as a light grey undervisor and white snap enclosure. The multicolored front Mua logo pairs well with the orange New Era side logo and the red and white crest on the back. The matching Endless tee features orange print on a black base.

Releasing exclusively online this Saturday, September 19 at 11am HST.
Please note, due to the lockdown our Kona Street location will be closed for this release. All stock will be online only.

Aloha kākou!

This Saturday, we’re releasing two new Kamehameha hats and a new colorway in the AMH WTCF mash-up tee. The Kamehameha 59FIFTY and Kamehameha snapback both feature red crowns with woodland camouflage visors, along with white side logo and top button, royal blue front logo and eyelets and a blue and white back crest. The snapback also features a white snap enclosure. The matching AMH WTCF tee features a white WTCF print and subtle red AMH print on a red tee.