DAY TRIPPER SNAPBACK, LOGO LABEL POCKET TEES, & KALAI WAʻA TEE

Friday, September 15th, 2017 by

Releasing exclusively in-store and online this Saturday, September 16 at 11am HST.

DAY TRIPPER

Aloha kākou!

The wait is finally over. First teased on our Instagram account earlier this summer, the next iteration of our Day Tripper design will make its way exclusively to our online store and brick-and-mortar store tomorrow at 11am HST. This Day Tripper snapback is crafted with 100% nylon ripstop for all-weather durability, styled with a woodland camouflage finish. It features a black and white raised patch on the front, black crown and New Era logo on the sides, white shaka on the back, and black and white crest label next to the white snap enclosure, while the yellow sweatband and undervisor provide brilliant contrast against the camouflage base. Releasing alongside the Day Tripper are two black Logo Label Pocket tees (one with yellow label and one with black label), as well as a new red and white colorway in our Kalai Waʻa design.

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FITSTRIKE RELEASE: SLAPS WIND SNAPBACK & LOGO LABEL POCKET TEES

Sunday, September 3rd, 2017 by

Releasing exclusively in-store and online this Tuesday, September 5 at 11am HST.

SLAPS WIND

Aloha kākou!

Tuesday’s FITSTRIKE release consists of a Slaps Wind snapback and four Logo Label Pocket tees in colors that together make up the traditional colors of the Hawaiian flag—red, white, and navy blue. The Slaps Wind snapback features a red crown, woodland camouflage visor and top button, black eyelets, tonal red front and side stitching, olive and black crest stitching, and a red snap enclosure. The four Logo Label Pocket tees are comprised of two white tees and two navy tees, each bearing a yellow or black logo label stitched to the front pocket.

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LĒʻAHI SNAPBACK & LOGO LABEL POCKET TEES

Thursday, August 31st, 2017 by

Releasing exclusively in-store and online this Saturday, September 2 at 11am HST.

LEAHI

LEAHI

LEAHI

Aloha kākou!

This Saturday, we’ll be releasing a classic design from our archives with an updated material selection, along with two brand new custom pocket tees. This Lēʻahi snapback is crafted with 100% cotton ripstop—black on the crown and visor and grey on the undervisor. Along with the classic Lēʻahi patch on the front, it also features a tonal side crown, white New Era logo, white Cheehuu logo on the back, and black crest label sewn into the left side of the white snap enclosure. The new Logo Label Pocket tees feature subtle FITTED branding by way of a logo label sewn into the right side of the pocket. We will be releasing two base colors with two label colors each for a total of four new pocket tees—red with a yellow label, red with a black label, heather grey with a yellow label, and heather grey with a black label.

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