EASTER FITSTRIKE RELEASE: KAMEHAMEHA 59FIFTY, H PRIDE 59FIFTY, NIHI 59FIFTY, & MUA 59FIFTY

Thursday, April 18th, 2019 by

Releasing exclusively in-store and online this Saturday, April 20 at 11am HST.

EASTER

Aloha kākou!

Just in time for Easter Sunday, we have a special pastel-colored FITSTRIKE Easter pack releasing this Saturday. The Kamehameha, H Pride, Nihi, and Mua 59FIFTYs show up dressed for the occasion in tonal Easter Yellow, tonal Easter Mint, tonal Easter Pink, and tonal Easter Lavender, respectively.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK & ANCHORS UP TEE

Monday, March 4th, 2019 by

Releasing exclusively in-store and online this Tuesday, March 5 at 11am HST.

FITSTRIKE

Aloha kākou!

This Tuesday, we’re releasing a new FITSTRIKE Kamehameha snapback and brand new tee design called Anchors Up. The Kamehameha snapback features a deep navy base with light blue undervisor and eyelets, yellow side and back logos, and white front logo, top button, and snap enclosure. The new Anchors Up design will look familiar to fans of Pacifico beer, and features our unique FITTED twist to combine it with our “The Pacific Standard” statement, along with Diamond Head and hibiscus flowers for a Hawaiian touch, printed on a white tee.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK & WTCF TEE

Friday, February 15th, 2019 by

Releasing exclusively in-store and online this Saturday, February 16 at 11am HST.

FITSTRIKE

Aloha kākou!

This Saturday, we’re releasing a new Kamehameha snapback and Who The Crown Fits tee under our FITSTRIKE program. The Kamehameha snapback features a black base and undervisor with white visor, top button, and snap enclosure, and accented with champagne embroidery and eyelets. The matching WTCF tee features a champagne fill with white outline on the front and a champagne crown on the back, printed on a black tee.

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FITSTRIKE RELEASE: KAMEHAMEHA STRAPBACK & BRIGANTE OVERSIZED SIDE TEE

Monday, August 20th, 2018 by

Releasing exclusively in-store and online this Tuesday, August 21 at 11am HST.

KAMEHAMEHA

Aloha kākou!

This Tuesday, we’ll be releasing a new Kamehameha 9TWENTY curved visor strapback and Brigante Oversized Side tee under our FITSTRIKE program. The Kamehameha strapback features a bright rose base with dark grey embroidery, while the matching Brigante Oversized Side tee features white, pink, and light grey print on a charcoal tee.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK & KEIKI SNAPBACK, ʻĀINA STRAPBACK, RELAX TEE, & KEIKI HOME GROWN KEIKI TEE

Friday, August 3rd, 2018 by

Releasing exclusively in-store and online this Saturday, August 4 at 11am HST.

FITSTRIKE

Aloha kākou!

We have three new hats and two tees releasing this Saturday under our FITSTRIKE program. The Kamehameha snapback and keiki Kamehameha snapback both feature the same black crown, white embroidery and snap enclosure (including a throwback crest on the back), and new Tropical Floral pattern on the visor. The ʻĀina 9TWENTY curved visor strapback features white embroidery atop an all-over Tropical Floral pattern. The Relax tee returns with teal and blush print on a black tee, while the keiki Home Grown Keiki tee features white print on an orange tee, and comes in toddler, juvenile, and youth sizes (2T-4T, 6J, 7J, XS, S).

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RICH RUSH JAPAN-EXCLUSIVE FITSTRIKES

Friday, July 27th, 2018 by

Available now exclusively at Rich Rush in Japan or online.

RICH RUSH

A pair of brand new Japan-exclusive FITSTRIKES just landed overseas at Rich Rush in Japan. The Mua and Kamehameha snapbacks are available right now at their shop (3-9-12-1F, Osu, Naka-Ku Nagoya-Shi, Aichii, Japan 460-0011) or online for everyone outside Japan through their international Yahoo! shopping portal. Head over to their site now to add these Japan exclusives to your collection!

FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK

Friday, July 20th, 2018 by

Releasing exclusively in-store and online this Saturday, July 21 at 11am HST.

KAMEHAMEHA

Aloha kākou!

We have a brand new Kamehameha snapback releasing this Saturday under our FITSTRIKE program. This unique snapback features a beautiful never-before-used base color dubbed “mango mocha,” along with dark grey embroidery and snap enclosure, and finished off with a classic kelly green undervisor.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK & RALLY ‘ROUND TEE

Friday, July 6th, 2018 by

Releasing exclusively in-store and online this Saturday, July 7 at 11am HST.

KAMEHAMEHA

Aloha kākou!

This Saturday, we’ll be releasing a brand new Kamehameha snapback along with a new tee design. The Kamehameha snapback features a stone crown with rifle green visor and top button, light olive embroidery, and a white snap enclosure. The aptly titled Rally ‘Round design is inspired by the protest quilts created during the forced imprisonment of Queen Liliʻuokalani, when citizens rallied around the flag as a sign of support for their queen during a time of distress. This particular design is an homage of one of the actual quilts, showcasing four hae Hawaiʻi (flag of Hawaiʻi) encasing a crown, two star shapes, and four smaller hae Hawaiʻi displayed on kapu sticks upside-down, symbolizing the international signal for distress. The Rally ‘Round design also features a small FITTED logo on the front left chest, printed on a white tee.

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FITSTRIKE RELEASE: KAMEHAMEHA STRAPBACK & H PRIDE STRAPBACK

Monday, June 25th, 2018 by

Releasing exclusively in-store and online this Tuesday, June 26 at 11am HST.

DAD HATS

Aloha kākou!

This Tuesday, we’re releasing two 9TWENTY curved visor strapbacks under our FITSTRIKE program. The first is a Kamehameha strapback featuring a black base with white embroidery. The second is an H Pride strapback featuring opposite colorblocking—black embroidery on a white base.

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FITSTRIKE RELEASE: KAMEHAMEHA 59FIFTY & OUT OF MANY TEE

Friday, June 22nd, 2018 by

Releasing exclusively in-store and online this Saturday, June 23 at 11am HST.

KAMEHAMEHA

Aloha kākou!

Tomorrow’s FITSTRIKE release consists of a Kamehameha 59FIFTY and matching Out of Many tee. The Kamehameha has a woodland camouflage base with grey visor, eyelets, top button, and embroidery all around. The Out of Many tee features black and yellow print on a silver tee.

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