EASTER FITSTRIKE RELEASE: KAMEHAMEHA 59FIFTY, H PRIDE 59FIFTY, NIHI 59FIFTY, & MUA 59FIFTY

Thursday, April 18th, 2019 by

Releasing exclusively in-store and online this Saturday, April 20 at 11am HST.

EASTER

Aloha kākou!

Just in time for Easter Sunday, we have a special pastel-colored FITSTRIKE Easter pack releasing this Saturday. The Kamehameha, H Pride, Nihi, and Mua 59FIFTYs show up dressed for the occasion in tonal Easter Yellow, tonal Easter Mint, tonal Easter Pink, and tonal Easter Lavender, respectively.

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FITSTRIKE RELEASE: H PRIDE 59FIFTY & WTCF TEE

Friday, March 29th, 2019 by

Releasing exclusively in-store and online this Saturday, March 30 at 11am HST.

H PRIDE

Aloha kākou!

Saturday’s FITSTRIKE release includes an H Pride 59FIFTY and Who The Crown Fits tee. The H Pride 59FIFTY features a kelly green base with white front embroidery, orange side embroidery, and white/orange back embroidery. The special Who The Crown Fits tee features a haʻe Hawaiʻi fill with white crown on the back, printed on a black tee.

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FITSTRIKE RELEASE: VALENTINE’S DAY H PRIDE SNAPBACK, BRIGANTE VALENTINE’S TEE, & BRIGANTE VALENTINE’S LONG-SLEEVE TEE

Wednesday, February 13th, 2019 by

Releasing exclusively in-store and online this Thursday, February 14 at 11am HST.

H PRIDE

Aloha kākou!

In lieu of our normal Tuesday release this week, we’ve decided to do a special release on Valentine’s Day for all the lovebirds out there. The H Pride snapback features an ultra-soft and supple red velour material on the base, with tonal red embroidery on the front and back, white embroidery on the side, and finished off with a white snap enclosure. The Brigante Valentine’s design flips the popular slogan into Aloha Served Nightly rather than Aloha Served Daily, and features a neon-tube rose instead of the usual paradise setting. The special design is printed on a black tee and black long-sleeve tee, with the long-sleeve also featuring repeating logos down the sleeves.

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FITSTRIKE RELEASE: H PRIDE 59FIFTY, KEIKI H PRIDE SNAPBACK, & SLIDE TEE & TANK TOP

Thursday, July 12th, 2018 by

Releasing exclusively in-store and online this Saturday, July 14 at 11am HST.

H PRIDE

H PRIDE

Aloha kākou!

Saturday’s FITSTRIKE release consists of a matching adult and keiki H Pride, along with a new tee and tank top. The H Pride 59FIFTY and keiki snapback both feature our very first application of New Era’s advanced proprietary fabric called Shadow Tech. It’s a soft, 100% polyester fabric which stays cool and has excellent quick-drying capabilities, making it a perfect all-around hat. The base color is a heather charcoal, and it features white embroidery on the front and back, along with tonal charcoal embroidery on the left. The keiki version also features a white snap enclosure around back. The new Slide design playfully ties our FITTED name and location to the look and feel of retro surf logos. In this release, the Slide design is presented on a navy tee and a heather grey tank top.

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FITSTRIKE RELEASE: KAMEHAMEHA STRAPBACK & H PRIDE STRAPBACK

Monday, June 25th, 2018 by

Releasing exclusively in-store and online this Tuesday, June 26 at 11am HST.

DAD HATS

Aloha kākou!

This Tuesday, we’re releasing two 9TWENTY curved visor strapbacks under our FITSTRIKE program. The first is a Kamehameha strapback featuring a black base with white embroidery. The second is an H Pride strapback featuring opposite colorblocking—black embroidery on a white base.

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FITSTRIKE RELEASE: H PRIDE SNAPBACK & LOCAL 116 TEE

Friday, April 20th, 2018 by

Releasing exclusively in-store and online this Saturday, April 21 at 11am HST.

H PRIDE

Aloha kākou!

This Saturday, we’ll be releasing a new FITSTRIKE H Pride snapback and matching Local 116 tee. The H Pride snapback sports a heather grey visor and white snap enclosure to go along with the navy base and yellow embroidery. The Local 116 tee is a salute to local construction tees, with yellow print on a navy tee.

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FITSTRIKE RELEASE: H PRIDE STRAPBACK, KULĀIWI STRAPBACK, & KAPENA TEE

Thursday, March 22nd, 2018 by

Releasing exclusively in-store and online this Saturday, March 24 at 11am HST.

FITSTRIKE

Aloha kākou!

We have two new 9TWENTY curved visor strapbacks and a new tee releasing on Saturday under our FITSTRIKE program. First up is an H Pride strapback sporting athletic gold for the base along with white embroidery all around. The other is a Kulāiwi strapback featuring a woodland camouflage base with white embroidery. The nautical-inspired Kapena tee features black, white, and red ink on a yellow tee.

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FITSTRIKE RELEASE: H PRIDE SNAPBACK & TRILOCKS TANK TOP

Monday, March 19th, 2018 by

Releasing exclusively in-store and online this Tuesday, March 20 at 11am HST.

H PRIDE

Aloha kākou!

Tuesday’s FITSTRIKE release is perfect for the sunny weather coming up. The H Pride snapback features royal blue front panels, visor, and top button, with white trucker mesh around the sides and back. It’s finished off with white front embroidery, royal blue and white embroidery on the side and back, and a royal blue snap enclosure. The accompanying Trilocks tank top features white print on a navy blue base.

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FITSTRIKE RELEASE: H PRIDE SNAPBACK, ʻĀINA STRAPBACK, & THE PACIFIC STANDARD TEE

Friday, February 16th, 2018 by

Releasing exclusively in-store and online this Saturday, February 17 at 11am HST.

FITSTRIKE

Aloha kākou!

Saturday’s FITSTRIKE release consists of two new hats and a new tee. First up is a black H Pride snapback with trucker mesh around the back, silver embroidery on the front and back, tonal embroidery on the side, a teal undervisor, and a frosted clear snap enclosure. Next is a full denim ʻĀina curved visor strapback with white embroidery all around. Finally we have a new The Pacific Standard tee in teal, white, and orange on a navy base.

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FITSTRIKE RELEASE: VALENTINE’S DAY PACK

Friday, February 9th, 2018 by

Releasing exclusively in-store and online this Saturday, February 10 at 11am HST.

VDAY

HANGERS

Aloha kākou!

Love is in the air, and we’re helping everyone express it with Saturday’s perfectly-themed Valentine’s Day release. First up is an H Pride snapback with a red crown and visor, contrasted with light pink embroidery, top button, and undervisor, and finished off with a frosty clear snap enclosure. Coupled with the H Pride snapback is a reverse color-blocked H Pride curved visor strapback, with red embroidery on a light pink base. Accompanying the two H Pride hats is our Try Comme design, which was first released for Valentine’s Day back in 2014. The Try Comme design is featured on two tees—white and light pink—and on a white racer back tank top.

As an added Valentine’s bonus, we’ll be handing out free “Do Not Disturb” door hangers (in-store only) with any Valentine’s Day Pack purchase while supplies last!

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