Releasing in-store and online this Tuesday, October 13th at 11am HST.
We continue celebrating our ten-year anniversary with our Umi A Ola collection, in which we aim to showcase our growth and dedication to our craft through use of premium materials and rich, timeless aesthetics. Also in line with our ten year anniversary, we’ve developed a new core branding package that helps mark this pivotal moment in our brand’s existence. As we usher in the next phase of our journey, we want to mahalo everyone for their continued support. We humbly and truthfully feel that the ten (umi) years before us and the ten years ahead give us life (ola).
Umi A Ola H Pride Strapback
This clean H Pride features a soft wool/viscose blend, with deep red on the crown and gray on the top button and visor. A white H Pride logo is seen on the front, along with a white woven X logo in the back near the black leather strap. The New Era logo and new FITTED crest are subtly featured in tonal colors, while the Umi A Ola patch stands out on the right side. The inner satin lining showcases the woven pattern in black and red.
A10ha Tee – Navy or Heather Gray
Two more A10ha tees featuring the new logo on the front filled with the woven pattern. On the back is the woven X mark, and our new 10 year patch is seen on the bottom front.
Umi A Ola Pin Sets – Gold or Black
Six of this season’s logos and designs were crafted into small sets of pins, with three in gold and three in black.