PLATE LUNCH, NO GRAVY

Monday, May 4th, 2015 by

Been enjoying what the Kaplan boys are about since Rod Chmolack first brought them to the warehouse a couple of years ago. These guys carry some serious passion to life when it comes to their brand which is what we love and respect about them. Here is a quick launch video of what makes them who they are! Keep doing what you love boys!! enjoy…

Plate Lunch from Plate Lunch on Vimeo.

CYBER MONDAY 2014

Sunday, November 30th, 2014 by

Releasing online only this Monday, December 1st, at 12:00am HST.

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Aloha kākou!

Mahalo to everyone for coming down and celebrating with us on Black Friday! It was another memorable event and we are extremely honored and humbled at the turn out every single year. To keep the momentum going, we’ve got a great Cyber Monday double-header for you at our online store.

Starting at 12:00am HST on Monday, December 1st, we will be offering FREE shipping on all online orders when you use the promo code NAPOMAHINA, good for one day only. Also dropping online only at midnight, we have a woven Aloha 59FIFTY—a special release just for Cyber Monday. Featuring a fully woven polyester crown and visor in black, with tonal front Aloha, back crest, and side New Era and crown embroidery. The undervisor is black while the inner satin lining features a print of the Hawaiʻi State Seal.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK

Monday, November 17th, 2014 by

Releasing in-store and online this Tuesday, November 18th.

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Aloha kākou!

Tomorrow we will be releasing a FITSTRIKE Kamehameha snapback featuring a material we’re utilizing for the first time ever: snakeskin. Starting with a clean black base, we added a pop of snakeskin to the entire visor and top button. White embroidery is seen on the front and back logos, while the New Era side logo is a tonal black. It’s finished off with a red snap enclosure. As a FITSTRIKE release, only 50 pieces were produced.

Also available in-store, we have a black New Era snakeskin belt, featuring a black buckle and red New Era branding. The perfect compliment to tomorrow’s FITSTRIKE offering.

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FALL 2014 DELIVERY “WE FORWARD IN THIS GENERATION” (THIRD RELEASE)

Thursday, November 13th, 2014 by

Releasing in-store, online, and at select stockists this Saturday, November 15th, 2014.

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Aloha kākou!

We present to you the third release from our Fall 2014 Delivery One Collection, entitled “We Forward In This Generation.” Based on Bob Marley’s inspiring lyrics, we interpret the meaning as “adaptation through change.” Through special textiles and new designs, as well as a few classics from our archive, we strive to showcase Hawaiʻi’s ability to assimilate and move forward through the multitude of changes within its existence. May we move forward in this generation, and may we move forward in each generation to come.

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FITSTRIKE RELEASE: ʻĀINA 59FIFTY

Monday, November 10th, 2014 by

Releasing in-store and online this Tuesday, November 11th.

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Aloha kākou!

Introducing our newest FITSTRIKE hat releasing tomorrow, an ʻĀina 59FIFTY featuring white mesh around the crown of the hat and scarlet red front panels. The front logo is stitched in white, while the side New Era logo is stitched in black/white and the back crest is stitched in black/red. A black visor and top button complete the look. Limited to only 50 pieces.

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FALL 2014 DELIVERY “WE FORWARD IN THIS GENERATION” (SECOND RELEASE)

Friday, November 7th, 2014 by

Releasing in-store, online, and at select stockists this Saturday, November 8th, 2014.

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Aloha kākou!

We present to you the second release from our Fall 2014 Delivery One Collection, entitled “We Forward In This Generation.” Based on Bob Marley’s inspiring lyrics, we interpret the meaning as “adaptation through change.” Through special textiles and new designs, as well as a few classics from our archive, we strive to showcase Hawaiʻi’s ability to assimilate and move forward through the multitude of changes within its existence. May we move forward in this generation, and may we move forward in each generation to come.

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FITSTRIKE RELEASE: H PRIDE SNAPBACK

Monday, November 3rd, 2014 by

Releasing in-store and online this Tuesday, November 4th.

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Aloha kākou!

Tomorrow we will be releasing a FITSTRIKE H Pride snapback, featuring a graphite base. The eyelets and visor feature a pop of teal, while the undervisor, top button, and all-around embroidery are a subtle cloud color. A gray snap enclosure finishes the look. Only 50 pieces were produced.

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FALL 2014 DELIVERY “WE FORWARD IN THIS GENERATION” (FIRST RELEASE)

Friday, October 31st, 2014 by

Releasing in-store, online, and at select stockists this Saturday, November 1st, 2014.

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Aloha kākou!

“We forward in this generation.” These powerful words spoken by Bob Marley (Redemption Song), are the foundation for our Fall Delivery One collection. Although it can be interpreted in a number of ways, through our collection we perceive the meaning as “adaptation through change,” and liken it to Hawaiʻi’s ability to assimilate and adapt to a variety of changes throughout its existence, and how we as a people keep moving forward. From the first settlers landing in Hawaiʻi, to Kamehameha’s unity of the islands, to the wave of western influence in Hawaiʻi, and to the present with Hawaiʻi’s ongoing environmental changes—we’ve pulled some of these moments in Hawaiʻi’s history and visually portrayed them within our Fall collection.

As a way to interpret our moʻolelo throughout, we built several new designs and patterns, as well as looked back to a few classics from our archives, all of which can be tied back to the collection’s theme. We also focused much of our energy on the material and textiles used, many even for the first time, resulting in a more refined and detailed capsule.

Through our Fall 2014 collection, we strive to showcase Hawaiʻi’s ability to assimilate and move forward through all the changes it has faced. In addition, we also draw a parallel to our company on more of a microscopic level. Coming up on 10 years in this industry, we’ve witnessed many changes, trends, and even recessions. Through it all, we maintained and pushed forward, stronger and more knowledgeable than ever before. May we move forward in this generation, and may we move forward in each generation to come.

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FITSTRIKE RELEASE: ʻĀINA SNAPBACK

Monday, October 27th, 2014 by

Releasing in-store and online this Tuesday, October 28th.

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Aloha kākou!

We have a new ʻĀina snapback releasing tomorrow under our FITSTRIKE program. It features a black crown with brown visor and red undervisor. The front logo and back crest are stitched in gold, while the side New Era logo and top button are done in red. A white snap enclosure finishes the look. Only 50 pieces were produced.

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FITSTRIKE KULĀIWI 59FIFTY & WTCF TEE/WOMEN’S CROP TOP/KEIKI TEE

Friday, October 24th, 2014 by

Releasing this Saturday, October 25th. See below for release information.

Aloha kākou!

This Saturday we will be releasing a new FITSTRIKE hat and three Who The Crown Fits tops. The Kulāiwi 59FIFTY features a full melton wool base in black with tonal New Era logo, silver front logo and white top button. It also features contrasting white stitching on the top of the visor along with a purple undervisor and back crest. The WTCF tee features a silver front logo and back crown printed on a turquoise tee. The same tee also comes in a keiki version, with sizes running small through large. We also have a white WTCF women’s crop top featuring our logo and back crown printed in pink.

The Kulāiwi 59FIFTY and adult WTCF tee will be available in-store and online, while the keiki WTCF tee and women’s WTCF crop top will be available in-store only.

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