FASI SNAPBACK & KEIKI FASI SNAPBACK

Monday, October 31st, 2016 by

Releasing exclusively in-store and online this Tuesday, November 1 at 11am HST.

FASI

Aloha kākou!

We will be releasing two matching Fasi snapbacks tomorrow—one for the keiki and one for the grown folks. This unique multi-colored snapback features navy front panels, back panels, and visor, while the left panel and right panel are switched up with red and yellow, respectively. Additional details include a blue and white front Fasi logo, yellow side New Era logo, blue and white back logo, white eyelets, white snap enclosure, and red contrast stitching on the crown.

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SUMMER 2016 AHOLOA COLLECTION

Thursday, July 7th, 2016 by

Releasing in-store, online, and at select stockists this Saturday, July 9 at 11am HST.

AHOLOA

AHOLOA

AHOLOA

Aloha kākou!

With the kau wela (summer) season in full swing, we are proud to present the fourth release from our Summer 2016 Aholoa Collection, dropping this Saturday.

Aholoa translates to “long breath” in Hawaiian, and to us, we think about the summer sun and our hopes that the sun holds its breath so that we can keep enjoying its ever-giving life before having to sink into the ocean. The Aholoa collection is a tribute to the summer sun and the memories made during this beautiful season, through the use of new stories, designs, and materials. A running theme this season is celebrating the old school street car culture we witnessed as keiki during the summers. Old school Datsuns, VWs, and lifted Toyotas, cruising all around the island or just cruising in a secret random parking lot, creating a party every time.

We’ve introduced two new patterns specifically for the Aholoa collection as well. Finish Line is a car-inspired pattern that resembles a checkered flag, but with niuhi tri-lock shapes making up the black squares. DPICT (Disruptive Pattern Island Camouflage Triangle) Camo combines our two proprietary camouflage patterns—Island Camo and Tri-Camo—into a seamless woodland-inspired camouflage, with highly stylized island shapes in the foreground and subtle Tri-Camo in the background.

This season, we’re also showcasing our first full collection of cut and sew silhouettes, built to live as timeless sportswear pieces, using high-quality material selections with intricate subtle details and constructed to the highest standards. These silhouettes will form the foundation of our entire cut and sew program, ushering in a new level of design technique as we continue to strive for the best quality product for our customers.

 

Fasi Snapback & Keiki Fasi Snapback
We’re releasing a matching pair of Fasi snapbacks—one for the keiki and one for the adults. Both Fasi hats share colorblocking that ties back to our summer theme, with a red crown and contrasting yellow gold visor and top button. They feature black and white embroidery on the front and back, with tonal embroidery on the wearer’s left side. It also contains a white snap enclosure.

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Basin Premium Tee – DPICT Camo
The Basin tee represents our staple premium tee, built with superior sweat-absorbent, quick-drying material that’s soft to the touch. The most unique detail of this tee is the large triangle gusset on the back. A triangular morale label is sewn into the yoke to the left of the gusset top point, and it includes a yellow all-purpose detachable toggle cord. A small FITTED logo printed in the center. Small red triangle gussets are sewn into the bottom side seam, creating a unique signature look. Another triangular piece of red fabric is sewn into the inner back collar, with a branded spec label seamlessly molded into it. A sizing/care label is sewn on the inside, near the wearer’s lower side. The Basin tee also features a straight front hem with a slightly scooped back hem.

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Dark to Dawn Tee – Black or White
This new tee features Fitted written out in script reminiscent of fonts used on classic cars. The script is filled with the same retro floral pattern that was seen in our Good Morning design. The black tee uses cooler colors on the front with a blue crown on the back, while the white tee uses warmer colors on the front with a yellow crown on the back.

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FITSTRIKE RELEASE: KULĀIWI 59FIFTY & FASI TEE

Sunday, February 15th, 2015 by

Releasing in-store only this Tuesday, February 17th.

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Aloha kākou!

We have a clean FITSTRIKE release for you this Tuesday. This Kulāiwi 59FIFTY is all black, featuring mesh panels around the back and tonal black embroidery throughout. Accompanying this release is a yellow Fasi tee featuring all black ink on the front and back.

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FITSTRIKE RELEASE: MUA SNAPBACK & FASI TEE

Sunday, February 8th, 2015 by

Releasing in-store and online this Tuesday, February 10th.

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Aloha kākou!

This Tuesday we will be releasing a new FITSTRIKE Mua snapback and Fasi tee. The Mua snapback features a duck moss crown and a jalapeño visor. The front embroidery features a gradient from natural to black, while the eyelets and snap enclosure are done in black. It also features a natural back crest and a dark slate side New Era logo, which also tie back to the front Mua. The Fasi tee features a yellow and white print on a black tee, with a small hit on the front left chest and a large hit on the back.

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FITSTRIKE RELEASE: ‘AINA & MUA SNAPBACKS & FASI TEE

Thursday, January 15th, 2015 by

Releasing in-store and online this Saturday, January 17th.

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Aloha kākou!

This Saturday we have two new FITSTRIKES releasing along with a new Fasi tee. The ʻAina snapback features a buttery black suede covering the entire crown, along with a hot pink visor and top button. The front ʻAina logo and back crest are stitched in black pearl, while the side New Era logo, eyelets, and snap enclosure are contrasted in white. The Mua snapback features a bright rose crown with a heather black visor and top button. The white snap enclosure matches the white embroidery all around. The Fasi tee features a blue and purple design printed on a hot pink tee.

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FITSTRIKE RELEASE: ROMAN CANDLE MUA 59FIFTY & FASI TEE

Thursday, January 1st, 2015 by

Releasing in-store and online this Saturday, January 3rd.

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Hauʻoli Makahiki Hou!

As we say goodbye to 2014, we’d like to wish you all a happy and prosperous new year in 2015! To help celebrate this occasion we will be releasing a new FITSTRIKE 59FIFTY, dubbed the Roman Candle Mua. Featuring a seafoam crown with tonal side New Era logo and white back crest. It also features a black undervisor with a rich black suede uppervisor. The colors on the front Mua logo are inspired by the Roman Candle fireworks in action. To go along with the Roman Candle Mua, we’re also releasing a Fasi tee in white, with a small design on the front left chest and a large design on the back, printed in seafoam and metallic silver foil.

Black Friday Pick-Up Update: All pre-ordered hats have been relocated to our shop at 1438 Kona St. Please come down during normal business hours to pick up your hat(s), and remember to bring your receipt and I.D.

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SPRING 2014 D2 “LEGACY” (FINAL RELEASE)

Thursday, May 29th, 2014 by

Releasing in-store and online this Saturday, May 31st, 2014.

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[Photo credit: @ryagra]

Aloha kākou!

It’s been an incredible journey as we shared a piece of our history with you week after week. As we bring this collection to a close, would like to send out a huge mahalo to all of our customers for the continued support throughout the years, since our inception to present day and beyond. You are the ones who made this collection possible, because without you, we would have no legacy. M A H A L O !

This Saturday marks the conclusion of our Spring 2014 D2 “Legacy” Collection, with the following releases based off memorable designs from our past.

 

Fasi 59FIFTY
We are bringing back the precursor to our popular Cheehuu design—the Fasi—which was designed as a tribute to Frank Fasi, the longest serving mayor in Hawaii. During his tenure he created his own legacy, one that includes opening the Neal S. Blaisdell Center, creating the Summer Fun children’s program, starting the annual Honolulu City Lights festival, and arguably his most important accomplishment: establishing TheBus, which has been recognized as a national award-winning public transportation system. We first released the Fasi hat on Black Friday back in 2007, in a green/red/yellow colorway limited to only 50 pieces. The second time around we released it in black denim with tonal black embroidery and a red undervisor. For this special release, we are bringing the Fasi back on an indigo denim 59FIFTY, with white embroidery all around. Bold contrast is provided by the red undervisor, eyelets, and top button.

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“Pride of the Pacific” Tee – White
Featuring our classic “Pride of the Pacific” pattern—originally released in 2010 on a v-neck tee—printed all over in red on a white tee. The printing process on this shirt is unique in that the pattern was printed on the inside of the shirt rather than the outside. This allows for a subtle, muted look to the overall shirt.

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HOLIDAY DROP #2

Wednesday, December 14th, 2011 by

Available now

Aloha kakou and Happy Holidays! We laid a huge release on y’all about a week back. And today, we present to you another big release, including Toddler and Youth size tees. For our toddler tees, we have sizes 2T – 4T. Check down bottom for photos and more info.


Aloha Toddlers


Dreamer Toddler


Fasi Youth


Aloha Youth


Midnight Special Cheehuu Snapback


Backside of Midnight Special Cheehuu Snapback


The Midnight Special Tee Front


The Midnight Special Tee Back


Never Die Tee Front


Never Die Tee Front Close-Up


Never Die Tee Back Close-Up

LA LAKERS x FASI SHAKA

Monday, May 24th, 2010 by

Releasing tomorrow, Tuesday, May 25th.

Aloha kakou,

Tomorrow’s release coincides perfectly with Game 4 of the Lakers vs. Suns in the NBA Playoffs. The whole pack ties back with colors representing the Los Angeles Lakers: a custom LA Dodgers cap draped in the infamous purple and gold stylings of the Lakers; purple top and gold brim topped off with a gold button. The t-shirt revisits our Fasi / Fitted shaka design; black tee with a gold accented Fasi shaka and Fitted lettering in purple, featured on the front and back sides.