BUILT

Friday, July 31st, 2009 by

Releasing tomorrow, August 1st.

defend-hawaii-blog

Tomorrow is the release of our second collaboration with Defend Hawaii and are guaranteed to go quick! The shirt will be sold at both FITTED and Sindication just like the last time. Printed on black, the front features a graphic of a leiomano which was used during times of war to cut into human flesh, the other weapon pictured is called a knuckle duster, more than likely used for close-rangem hand-to-hand combat. Both weapons were covered with teeth of the niuhi (tiger shark). These were used during lua (hand-to-hand combat). Defend Hawaii rests in the center in big red bold letters with the slogan By Any Means Necessary at the bottom. Left sleeve features an ASD hit, right has a Defend Hawaii hit. The back features Aloha Served Daily in big red bold letters, 1438 hit at the bottom. Limited in numbers, act fast!

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KUPALE HAWAII

Saturday, April 18th, 2009 by

kupale-tee-white-blog

Aloha.

kū.pale: nvt. Defense; to defend, ward off.

The brand and name Defend Hawaii is now just as synonymous with just about every other local, cult-classic brand that has etched it’s mark on Hawaii’s underground scene. Their themes run anywhere from borderline anti-political messages and even esoteric sovereign issues at times. But the all around message is in the name, which is key: DEFEND HAWAII. Even though most of their designs prescribe a “Get Down or Lay Down” message, there’s a powerful ALOHA stamp behind everything. There’s also a strong physical and visual essence of pride, respect, honor and dignity on almost every design they’ve put out.

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