BLACK FRIDAY RELEASE: KUMULIPO x SUBCON x STRIKER

Tuesday, November 23rd, 2010 by

Releasing Thursday midnight


Click photo above for larger size of background image.

Aloha kakou!

Along with our Black Friday Sale, we have a special release lined up for the masses. It’s also an ode to our sometimes forgotten servicemen who are sacrificing their lives across the pond (shout out to KNOWxONE!) with strong military references prominently featured in these pieces. A lot of the pack’s influence comes from the United States Army 24th Infantry Division which formed during WWII and stationed out of Hawai’i. Known previously as the Hawaiian Division. Their insignia was a red, gold and green patch with Hawaiian on the top and a taro leaf in the middle. If you remember about a year back, we ran a similar pack with a similarly interesting story to boot, and if you find that interesting, you should definitely read up on some of these other links; we all know how strong a military presence we have here in the islands. Also, here is a link to a larger sized image of the background we’ve used for the product photos.

The release: An all black zip-up hoody called Striker with tonal graphics on the front and back as well as on the hood itself. The second cap from the top is an all black cap called Subcon, the cap that follows is also all black, dubbed Kumulipo (roughly translated to original or the genesis), the white tee below the two caps is called Out of Many We Are One, and lastly is a gray longsleeve tee with Kill ‘Em With Aloha and yellow taro patches on the left side. To close it off, we also have a special, limited edition Black Friday sticker pack. We hope to see you all this Thursday / Friday, come through and grab some Thanksgiving pupus, drinks and politic with your FITTED ohana.

Mahalo!

BLACK FRIDAY RELEASE (ONLINE: NEW PRODUCT)

Wednesday, November 25th, 2009 by

Releasing online Black Friday (12 AM Friday morning)

Our online store will be releasing the following pack Friday morning at 12 AM, along with the in-store release. This pack features a Cooperstown Brooklyn Dodgers New Era in red with white stitching. Up next is a white pocket t-shirt called “Third Dimension” which features a black triangle filled with trilocks; on each side are two black thunderbolts with Fitted resting beneath. To cover all that up is an all black hoody with a Hawaiian black flag (tonal) on the backside and a tonal A (in reflective black ink) which stands for Anarchy; which pretty much sums up Black Friday, doesn’t it?

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BLACK FRIDAY RELEASE (IN-STORE: NEW PRODUCT)

Wednesday, November 25th, 2009 by

Releasing in-store Black Friday (12 AM Friday morning)

The in-store release, dubbed Front Lines features an all black Mua New Era, an all black hoody which sees white trilocks running down both sides of the sleeves, while the back features prominent Hawaiian weapons printed in white. Lastly we have a white Survival of the Fitted tee. Included alongside this release, we’re selling limited amounts in official Fitted x Bic pens and lighters. The pens feature Aloha Served Daily and Fitted inscriptions while the lighters features black trilocks on both sides. Both pen and lighters come in one color: yellow.

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BLACK FRIDAY SALE!

Wednesday, November 25th, 2009 by

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