FITTED FOR KEALOPIKO COLLECTION 2

Saturday, December 19th, 2020 by

Releasing in-store, online, and at Kealopiko this Saturday, December 19 at 10am HST.
Please note, all campers will be available online ONLY. The aloha shirts and FITSTRIKE release will be available in-store and online.
Please abide by the new safety guidelines while shopping in-store.

KEALOPIKO

KEALOPIKO

KEALOPIKO

Aloha kākou!

Weʻre proud to present Collection 2 from our collaboration with our friends at Kealopiko, releasing tomorrow, December 19, at both FITTED and Kealopiko’s Oʻahu location. This collection features five new campers and two new pullover aloha shirts, along with an online-only restock of the pins and pareo from Collection 1. At the heart of this collection is the stylized pewa pattern, utilized throughout all of the cut and sew garments. Please note that the campers were made in very low quantities and will have a strict limit of one per customer, and they are releasing online only.

Once flawed and weakened, now beautiful and strong. Once cracked and broken, now whole and restored. Used to mend bowls, paddles, canoes, gourds, and more, pewa and other types of patches hoʻoikaika (increase structural integrity) and elevate aesthetic appeal. Rather than casting important items aside, we repair them, continue to use and love them, then pass them on to the next generation. Another hoʻoilina of our kūpuna is hoʻoikaika on the mental and spiritual planes. Thus, kanaka potentials are fully realized when spiritual strength and intellectual prowess meet grit and sweat equity. Think of Kamehameha I. implementing mass scale agricultural projects throughout Nuʻuanu after his last battle there. Restoring the health and well being of the makaʻāinana was achieved through food production and sound governance. Building and repairing certain pilina (relationships) likely played a role in helping people to work together for the collective good. Like our ancestors who lived in those times, we overcome crises by working together and actively sharing knowledge and resources. We fortify our perspectives and innovate our approaches. We mend physically and strive mentally to keep moving forward. E hoʻoikaika mau!

 

FITTED FOR KEALOPIKO HOʻOIKAIKA CAMPERS (online only) – Kuleana (black/white), Ike (mauve/pink), Hoʻopua (pistachio/gray), Lahui (navy/light blue), ʻĀina (black/green)
Each camper strapback was handmade with the collection logo on the front in white and the FITTED crown and Kealopiko handwritten logo in teal on the back. They also feature durable custom strap enclosures in the back. Because each panel was cut and sewn from larger fabric rolls, every camper’s pattern coverage is unique. Campers were made in extremely low quantities, so there will be a strict limit of one hat per customer online.

FRONT

FRONT

FRONT

FRONT

FRONT

 

FITTED FOR KEALOPIKO PULLOVER ALOHA SHIRT – Black or Gray
Premium 100% cotton pullover aloha shirt with a four-button closure and left chest pocket.

FRONT

BACK

FRONT

BACK

 

We also have a bonus FITSTRIKE set releasing as well, including a Mua snapback and two Islanders tees. The Mua snapback features a black base with white and shades of gray stitching all around, a dark gray undervisor, light gray top button, and a white snap enclosure. The Islanders design returns in dark gray and white print on either a baby blue or purple tee.

FRONT

BACK

LEFT

RIGHT

BOTTOM

FRONT

BACK

FRONT

BACK

FITTED FOR KEALOPIKO HOʻOIKAIKA VOL. 1

Sunday, November 8th, 2020 by

Sparked by a mutual love of design and discourse the idea of working together was an easy thought. What came after was a planted seed growing into the reality and embodiment of this project. Jaime mentioned the concept of mending a mindset, achieving a resolve through simple conversation. Through the understanding of our own individual kuleana how can we contribute value and insight for a broader conversation. This included many subjects from Governance to Innovation, Ike to Kuleana, Lahui to wai wai along with personal responsibilities as Kanaka.  Resolving such issues requires accepting the current state of affairs and opening the space for mending. We felt pewa in such its glory represent this idea perfectly.

Please join us as we discuss the thought process of our recent collaboration. Mahalo Mahalo mahalo!

Once flawed and weakened, now beautiful and strong. Once cracked and broken, now whole and restored. Used to mend bowls, paddles, canoes, gourds, and more, pewa and other types of patches hoʻoikaika (increase structural integrity) and elevate aesthetic appeal. Rather than casting important items aside, we repair them, continue to use and love them, then pass them on to the next generation. Another hoʻoilina of our kūpuna is hoʻoikaika on the mental and spiritual planes. Thus, kanaka potentials are fully realized when spiritual strength and intellectual prowess meet grit and sweat equity. Think of Kamehameha I. Implementing mass scale agricultural projects throughout Nuʻuanu after his last battle there. Restoring the health and well being of the makaʻāinana was achieved through food production and sound governance.Building and repairing certain pilina (relationships) likely played a role in helping people to work together for the collective good. Like our ancestors who lived in those times, we overcome crises by working together and actively sharing knowledge and resources. We fortify our perspectives and innovate our approaches. We mend physically and strive mentally to keep moving forward. E hoʻoikaika mau!

FITTED FOR KEALOPIKO COLLECTION 1

Friday, November 6th, 2020 by

Releasing in-store, online, and at Kealopiko this Saturday, November 7 at 10am HST.
Please note, the Pohaku (black) camper will be an online exclusive, while the Mamalu (salmon), Innovation (yellow), Waiwai (navy), Rebuild (slate), and Governance (grey) campers will be in-store exclusives.
Please abide by the new safety guidelines while shopping in-store.

FITTED FOR KEALOPIKO

FITTED FOR KEALOPIKO

FITTED FOR KEALOPIKO

FITTED FOR KEALOPIKO

FITTED FOR KEALOPIKO

Photo: @jarettblake & @jmekawai
Models: Dr. Kamana’opono Crabbe, @lohelanikeliihoomalu & @808.fish

Aloha kākou!

Once flawed and weakened, now beautiful and strong. Once cracked and broken, now whole and restored. Used to mend bowls, paddles, canoes, gourds, and more, pewa and other types of patches hoʻoikaika (increase structural integrity) and elevate aesthetic appeal. Rather than casting important items aside, we repair them, continue to use and love them, then pass them on to the next generation. Another hoʻoilina of our kūpuna is hoʻoikaika on the mental and spiritual planes. Thus, kanaka potentials are fully realized when spiritual strength and intellectual prowess meet grit and sweat equity. Think of Kamehameha I. Implementing mass scale agricultural projects throughout Nuʻuanu after his last battle there. Restoring the health and well being of the makaʻāinana was achieved through food production and sound governance. Building and repairing certain pilina (relationships) likely played a role in helping people to work together for the collective good. Like our ancestors who lived in those times, we overcome crises by working together and actively sharing knowledge and resources. We fortify our perspectives and innovate our approaches. We mend physically and strive mentally to keep moving forward. E hoʻoikaika mau!

Words can’t express how excited and proud we are to officially announce the first collection from our collaboration with our dear friends at Kealopiko, releasing tomorrow, November 7 at both FITTED and Kealopiko’s Oʻahu location. At the heart of this collection is the stylized pewa pattern, utilized throughout all of the cut and sew garments. The entire first collection spans 24 premium pieces as outlined below. Please note that the campers were made in very low quantities and will have a strict limit of one per customer. Stay tuned for a full-length video sharing moʻolelo behind the collection releasing tomorrow!

 

FITTED FOR KEALOPIKO HOʻOIKAIKA CAMPERS
In-store only: Rebuild (slate/pink/yellow), Waiwai (navy/ocean/teal), Governance (grey/black), Mamalu (salmon/white/red), Innovation (yellow/orange/red)
Online only: Pohaku (black/shadow)

Each camper strapback was handmade with the collection logo on the front in white and the FITTED crown and Kealopiko handwritten logo in teal on the back. They also feature durable custom strap enclosures in the back. Because each panel was cut and sewn from larger fabric rolls, every camper’s pattern coverage is unique. Campers were made in extremely low quantities, so there will be a strict limit of one hat per customer in-store and online. Our in-store exclusive stock is limited to only 12 pieces or less in each style, while our online exclusive stock is limited to only 30 pieces.

CAMPER

CAMPER

 

FITTED FOR KEALOPIKO 4 FOR YOU TEE – Turquoise, Purple, or Black
FITTED FOR KEALOPIKO 4 FOR YOU LONG-SLEEVE TEE – Guava
FITTED FOR KEALOPIKO 4 FOR YOU TANK TOP – Black

The front features the collection logo printed in white on the left chest, while the back features Kealopiko’s logo repeated four times in different colors, referring to the traditional Hawaiian method of counting in multiples of four, and the FITTED/Kealopiko mashup logo printed underneath.

TEES

TANK TOP AND LONG-SLEEVE TEE

 

FITTED FOR KEALOPIKO PULLOVER ALOHA SHIRT – Pistachio or Blue
Premium 100% cotton pullover aloha shirt with a four-button closure and left chest pocket.

ALOHA SHIRT

 

FITTED FOR KEALOPIKO SWEATSHIRT – Green
FITTED FOR KEALOPIKO SWEATSHORT – Green

100% cotton sweatshirt and sweatshort featuring the pewa pattern in black printed over the entire body. The sweatshirt features raglan sleeves, and the sweatshort features a drawstring closure and three pockets. We recommended going one size smaller for the sweatshort.

SWEATSHIRT AND SWEATSHORT

 

FITTED FOR KEALOPIKO BASIC TEE – Grey
FITTED FOR KEALOPIKO WOMEN’S TEE DRESS – Grey
FITTED FOR KEALOPIKO WOMEN’S SCOOP NECK TEE – Black

All three tees are cut and sewn from 100% cotton with full pattern coverage over the bodies. The women’s scoop neck tee features the collection logo on the left chest, and the women’s tee dress features a left chest pocket.

TEES

 

FITTED FOR KEALOPIKO PAREO – Purple, Yellow, or White
FITTED FOR KEALOPIKO PIN – Gold or Gold/Black
FITTED FOR KEALOPIKO PAREO STICKERS

Each pareo is crafted from lightweight 100% cotton measuring 66 in. x 46 in. Each pin measures 1 in. wide. Stickers will be sold individually in-store and as a set of eight online.

PAREO AND PIN

STICKERS

ANGLES – IKE DAILY

Tuesday, May 12th, 2015 by

I have always said we need to position our self in places that we can snipe from angles. This is one of those angles! Pololei e Janet, Thank you for pushing yourself and creating a career that you continue to change perspectives! One thing to note, Janet clarifies her closing statement of video piece here in her editorial:

“**This has been updated to clarify my intended focus of this editorial, which has been Hollywood and mainstream media. The video piece is titled “Hollywood’s appropriation of Hawaiian culture” which is addressing an entire system that more often than not silences Native voices, rather truly includes Native voices. I am also aware that though I am centering Native Hawaiian/Kanaka Maoli voices, I do not wish to erase the presence of the people *of* Hawaii, who may not be Native, but who have contributed to local Hawaii culture which also embraces the concept of Aloha.”

IKE DAILY

Mahalo Mahalo Mahalo

PLATE LUNCH, NO GRAVY

Monday, May 4th, 2015 by

Been enjoying what the Kaplan boys are about since Rod Chmolack first brought them to the warehouse a couple of years ago. These guys carry some serious passion to life when it comes to their brand which is what we love and respect about them. Here is a quick launch video of what makes them who they are! Keep doing what you love boys!! enjoy…

Plate Lunch from Plate Lunch on Vimeo.

CHEERS TO GOOD VIBES

Thursday, June 26th, 2014 by

Hi again!  I’m just going to start this blog off by saying the weekend was way too short!  Let’s recap…

My good friend, Bree, decided to take a leap and move to Las Vegas and I couldn’t be more happier for her! Personally, I’m a homebody and I couldn’t imagine leaving Hawaii, but to each her own.  When she told me the bittersweet news, I knew I wanted her last day to be special.  Surprise party for Bree was in full effect.  Now, usually the beach is a go-to for a huge get together, but I wanted it to be a little more intimate.  Bingo!  I send a text message to Monique, asking if it’s cool with her that we use her house, she says yes.  Location, check.  Now, how am I going to get Bree there?  Easy, I tell her it’s Mo’s birthday and we’re just going to BBQ.  Haha!  After Bree agrees to going, it’s smooth sailing from there on out.  Thank you baby Buddha for technology and it’s ability for group text.  Lol.  BBQs with us is simple – bring whatever you wanna grill and drink, and leave it up to JJ (Parkz) to cover the dessert course!

It was a beautiful day out and I couldn’t wait to kick it with everyone.  Once we surprised Bree, we could all relax and just enjoy each other’s company.  As I savor a nice cold Coors Light in Mo’s amazing pool, I soaked in the scenery. Everywhere I looked, there were smiles and laughter, love and good vibes.  We came together to celebrate Bree’s journey, and Bree came to “celebrate Mo’s birthday” on her last day home (little did she know this was for her).  My point is, friendships like these, the unselfish ones, bring all kinds of positivity together, and in this tough world, positive vibes and good people make life that much sweeter.  Some people portray paradise to be clear water beaches with white sand, a beaming Hawaiian sun, and bottomless mai tai’s, however, my paradise is being in good company. Cheers to an amazing Sunday…

 

CHEERS TO GOOD VIBES from FITTED on Vimeo.

 

Hope you guys enjoyed that! Until next time..

XOXO,

Alia

ALLOW ME TO INTRODUCE MYSELF

Thursday, June 19th, 2014 by

Hey guys,

 

Iʻm finally on here and am excited to be able to share my thoughts with all of  you! First off, Iʻd like to start with a quick introduction; For those of you whom I havenʻt had the pleasure of meeting yet, my name is Alia and you may find yourself running into me on any given day at the shop. I’ve been with FITTED for almost 2 years now, and the new experiences and friendships I encounter daily have been so priceless to me.  Coming into this company, I was aware of the ohana that surrounded the brand.  I was also very hesitant and afraid of not being accepted by this unbreakably bonded “family.”  Slowly, but surely I’ve become a part of this ever-growing ohana (and I’m not just talking about employees).  Our loyal supporters are the sh*t!  So much aloha run through their veins and it’s so contagious.  They define our saying “Aloha Served Daily” so well.

With the start of our summer collection beginning, I wanted to capture the essence of this past spring season before beers and beaches take over.  With us nearing our ten year anniversary, we wanted to bring back a few of our personal favorite, older designs for our Spring 14 “Legacy” Collection.  Pictured below are some of our customers, both new and old, that camped out every weekend for ten weeks!  For the rest of you that physically can’t be here, we haven’t forgotten about you!  Our appreciation goes beyond words.  I’m so stoked to be here and I hope you guys are ready for summer!

 

XOXO,

Alia

 

photo 1

OLD SOLE, NEW TRICKS: XLIII

Wednesday, May 21st, 2014 by

OSNT43

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OLD SOLE, NEW TRICKS: XLI

Wednesday, April 23rd, 2014 by

OSNT41
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Episode One: “Striving For Greatness” | #MOAMK

Sunday, March 16th, 2014 by