
Shout out to Anthony Phan! That’s a good look brother!

Shout out to Anthony Phan! That’s a good look brother!
Releasing Saturday, June 19th
Aloha kakou.
We’ve got a pretty big and significant release lined up for this Saturday, including an 3 cap and logo tee combo linen pack, a white v-neck and tanktop, all of them ready to set off your summer in the right direction. First, let’s start off with the linen pack (Morning Day Night) which includes 3 caps: a salmon-red Pride representing the brightest star in our Universe, the beautiful, life-sustaining Sun which we soak up on the daily; a greenish-blue Aloha (New Era) representing the vast green / blue Pacific Ocean which covers 68,634,000 square miles (also represents the blue skies above); and a grayish-purple Kamehameha, a representation of the nightlife that stirs when the Sun goes down and our planet’s sister satellite (the Moon) shows itself. A hat for the 3 major times that cover our lives within a 24 hour period. To go along with the three caps, we have a white logo tee which employs all three colors used in the three caps to balance out the cipher.






Releasing tomorrow, May 11th


Head’s Up: All hats are limited to 30 pieces!
Aloha kakou!
With tomorrow’s release, we’re saluting American Jazz Alto Saxophonist Jackie McLean as well acknowledging A Tribe Called Quest’s legendary We Got The Jazz. The graphic is inspired by Jackie McLean’s It’s Time album, while the verbage, is inspired by We Got The Jazz, think, We Got Aloha.
The tee features Jazz notes in teal with Aloha Served Daily in white; the bottom of the graphic features the names of all eight of our islands. Back side features the crown in teal. The cap is a San Francisco Giants MLB draped in black, silver SF logo and teal brim. The ideal summer outfit!
Releasing Saturday, May 8th.


FYI: This release will be releasing simultaneously in-store and online, Saturday, May 8th at 11 AM.
Aloha kakou!
If you’ve been keeping up with major league baseball, and more specifically, the Philadelphia Phillies, you may have noticed that local boy Shane Victorino has been heavily killing it on the ball field. Victorino went 2-for-5 with a home run, a double, three RBI, and a run scored in Saturday’s win over the Mets. This Saturday’s is a homage of sorts to Victorino and the Phillies. Featuring a white logo tee with FITTED with colors that tie back to the Phillie’s colors (cardinal, white and blue). The tee is accompanied by an Aloha snapback which also pulls colors from the Philadelphia team, with a white Aloha and teal brim and top button.
Releasing Saturday, March 27th
Aloha. This Saturday’s release features yet another classic pairing: our Islanders tee and an orange Aloha snapback. The Islanders tee is done in the style of a raglan sleeve jersey; two tones. The sleeves are black and the rest of the tee, white with an orange and black Islanders logo on the front. The backside, also in orange and black, features FITTED and the number 50. Releasing alongside is an all black Aloha snapback with an orange Aloha stitching with a white stroke, topped off with an orange button and white snap.


Releasing Saturday, March 6th.


“…in Hell’s Kitchen, I chef the impossible.” – Prodigy – Quiet Storm
Aloha kakou,
Just a quick update about Saturday’s release, titled Chef The Impossible, which features a zip-up hoody featuring a brand new graphic on the backside, white and black checkers on both sleeves and the crest in purple, teal and white. Alongside this release is a new Aloha snapback covered entirely in satin, with a pink Aloha stitched on the front, pink crest on the back and all black snap.






Also, starting today, we will be holding a raffle / giveaway, which will extend through til March 20th. All info is available on the flier below.