Releasing Tuesday May 21st.
Aloha kākou!
Brand new tanktop dropping tomorrow which is an acknowledgment to skate legend and architect of Alva Skateboards, Tony Alva. As most of you know, FITTED is a strong supporter of skate culture not just in Hawaiʻi, but worldwide. The tank is printed on gray, features an Aloha print which is printed in both forward and reverse in white and neon in an Alva-esque font and a white crown hit on the back.
Releasing Wed., Feb. 20th.
Aloha kākou!
Hope you all had a great day off for Presidentʻs Day yesterday. Back to our regularly scheduled program: Tomorrow, weʻre releasing a brand new ʻAina snapback: all black cap with green leafs stitched on the brim, a black rope that runs along the front of the cap and white Hawaii stitching and eyelets. Green underbrim and button, white snap. Also releasing: a maroon Aloha New Era fitted with white stitching, white FITTED crest on the back and green underbrim.
Available in-store only, excluding the Brigante strapback and Mua orange / trilock camo snapback. Releasing Saturday, Dec. 15th.
Aloha kakou!
Our Holiday delivery two has shipped out to all of our wholesale accounts. Our mainland ʻohana should be able to start purchasing from any of our select authorized stockists. In this release, we’re offering a new orange and trilock camouflage Mua snapback, Brigante strapback (maroon with brown leather strap), Kamehameha New Era fitted (black) with our Thief’s Theme pattern printed on the underbrim, a Thief’s Theme black crewneck, a maroon Aloha Means Hello & Goodbye long sleeve, black Reign or Shine tee, olive drab FITTED logo tee with trilock camo fill, a Native tanktop in white with trilock camo fill and a black Native tee with our trilock camo fill. Please note, the only two hats that will be available online are the Brigante & Mua strap/snapbacks.
Releasing today at 11 AM. Tees and hats available in-store, we’ll only have the snapbacks available online.
Aloha kākou!
New release today: This one is strictly for the keiki! There are four different tees in this drop: Aloha Served Daily in gray, (sizes 2T – Youth Large), Home Grown Keiki in yellow (2T – 4T), Dreamer in red (2T – 4T) and Duck Tales in blue (2T – 4T); along with a navy blue Kamehameha snapback for youth and a red Aloha snapback also for youth. Big shout out to the keiki who participated in this shoot: Banks Boogie, Hailey, Zyah, Nyjah and Koda! FITTED is for the KEIKI!
Available in-store only, excluding the Pacifica strapback and Chee-Hu New Era fitted. Releasing Saturday, Dec. 1st.
Aloha kakou!
Our Holiday delivery one has shipped out to all of our wholesale accounts. Our mainland ʻohana should be able to start purchasing from any of our select authorized stockists. In this release, we’re offering a new Islanders raglan tee, a khaki Chee-Hu New Era fitted, Aeron tee, Aloha New Era snapback, Ashy to Classy tee (navy blue), ASD logo longsleeve, Locally owned tee (red), Hukilau (black) crewneck, Pacifica (gray) pullover and Pacifica strapback.
Releasing Saturday, Nov. 10th.
Aloha kākou!
Quick update for Saturday’s release: We have a new colorway in our Honoluluan shirt; printed on 100% pre-shrunk cotton gray tee with red Mua logo, and green, yellow, royal blue and white, white crown hit on the back. Releasing with this tee is an Aloha snapback with navy blue upper, red brim and white Aloha stitching.
Available tomorrow, June 23rd.
Photos by Pai’ea Projects
Aloha kakou!
We’re very proud to introduce our first strapback New Era to the World. Our new Aloha strapback features a grey melton wool upper with white Aloha embroidery and a red brim with a brown leather strap, this hat is extra slick. White embroidery on the FITTED crest and tonal New Era logo. We’re also releasing a matching grey ASD Blocks tee with Aloha Served Daily in white and tonal block letters, white crown hit on the back. In light of National Go Skateboarding Day yesterday, we’d like to take some time out and give a big shout out to FITTED Team Rider Nate Nahina, who took home first place at the APB contest at A’ala this past Saturday. Check out Nate’s profile video after the jump, with the rest of the product shots.
Available in-stores & online
New Aloha New Era: black upper with white crown, crest & New Era hit, white snap, red Aloha and gold brim (green underside). Grab them now before they’re gone!
