FITSTRIKE RELEASE: MUA SNAPBACK, MUA STRAPBACK, & OVERSIZED NATIVE TEE

Friday, April 30th, 2021 by

Releasing exclusively in-store and online this Saturday, May 1 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

This Saturday, we have a matching Mua pair and a new Oversized Native tee. The Mua snapback and curved visor strapback both feature oceanside blue bases with white top button, while the snapback sports a yellow undervisor, all in cotton canvas. On both, the front logo is stitched in a gold-to-white gradient, the side logo is stitched in a tonal oceanside blue, and the back logo is stitched in gold and oceanside blue. The snapback also features a white snap closure. The accompanying Oversized Native tee features navy print on a heather gray tee.

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FITSTRIKE RELEASE: MUA SNAPBACK, KEIKI MUA SNAPBACK, MOʻO BETTAH TEES, & MOʻO BETTAH TANK TOP

Monday, April 26th, 2021 by

Releasing exclusively in-store and online this Tuesday, April 27 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Tuesday’s FITSTRIKE release brings out the 90’s vibes with a pair of bright Mua snapbacks and a new tee design that harks back to those neon-clad beach days. The adult and keiki Mua snapbacks feature upright yellow on the crown with dark gray on the visor, top button, eyelets and snap closure. The front logo is stitched in shades of gray, while the side logo is stitched in dark gray and the back logo is stitched in two shades of gray (just gray on the keiki version). If you grew up in Hawaiʻi in the 90’s, the Moʻo Bettah design should be instantly recognizable. It’s inspired by the bright Gecko Hawaii designs from back in the day, with our own FITTED twist, of course—the name is now changed to FITTED HAWAII and the gecko is decked out in our Island Camo pattern, throwing a shaka. The Moʻo Bettah design is printed on a black tee, safety green tee, and black tank top.

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FITSTRIKE RELEASE: BRIGANTE 59FIFTY, BRIGANTE SNAPBACK, & KTWA TEE

Friday, April 23rd, 2021 by

Releasing exclusively in-store and online this Saturday, April 24 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Saturday’s FITSTRIKE release consists of a new Brigante 59FIFTY, Brigante snapback, and Kill Them With Aloha tee. The Brigante 59FIFTY and snapback both feature gray crowns with black visors and top buttons, however the visor and button material are different on both—the 59FIFTY features buttery suede and the snapback features traditional polyester. On both, the front logo is stitched in white, red, teal, and light blue, while the side New Era logo is stitched in teal and the back crest is stitched in red and white. They both also feature white eyelets while the snapback features a white snap closure. The 59FIFTY version also holds the unique distinction of being branded with an official MLB sticker on the undervisor. The Kill Them With Aloha tee features a charcoal base with white, red, and teal print, tying back to the Brigante hats.

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LIHAU LANYARD

Wednesday, April 21st, 2021 by

Releasing exclusively in-store and online this Thursday, April 22 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

LANYARD

Aloha kākou!

We have a special accessory release tomorrow, with a brand new lanyard making a long-awaited appearance. This time around, we’re showcasing our Lihau pattern on the front and the back features the FITTED logo repeated over a teal background, while the detachable keyring side features a black crown on a teal background.

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FITSTRIKE RELEASE: NIHI SNAPBACK, NIHI STRAPBACK, & ESCAPE TO PARADISE TEE

Monday, April 19th, 2021 by

Releasing exclusively in-store and online this Tuesday, April 20 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

We’re bringing out a couple Nihi hats and a new Escape to Paradise tee for tomorrow’s FITSTRIKE release. The Nihi snapback features panama tan front panels and visor with black trucker mesh around the sides and back, black undervisor, black top button, white eyelets, and red snap closure. The front Nihi logo is stitched in red, while the side logo is stitched in red and black, and the back logo is stitched in red and white. The Nihi curved visor strapback features a panama tan base with white top button, white eyelets, red front logo, red side logo, and red and yellow back logo. The Escape to Paradise tee features a multicolored print on the front and a white crown on the back of a black tee.

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KAMEHAMEHA SNAPBACK, UNSINKABLE TEE, & UNSINKABLE TANK TOP

Friday, April 16th, 2021 by

Releasing exclusively in-store and online this Saturday, April 17 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

KAMEHAMEHA

Aloha kākou!

After a few sneak peeks and a special pre-release contest, we’re bringing you this premium Kamehameha snapback this Saturday, along with a brand new design on a tee and tank top. The Kamehameha snapback features durable and weather-resistant black nylon honeycomb ripstop covering the entire crown and visor, with red nylon honeycomb ripstop on the undervisor and inner sweatband. The front, right, and back embroideries are all red, while the eyelets, New Era logo, and snap closure are all white. A hae Hawaiʻi/ASD tag in the back completes the look. The new Unsinkable design honors the fishing and boating lifestyle, using the Boston Whaler logo as inspiration. For Saturday’s release, this new design is printed in white on a black tee or red on a white tank top.

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK & PACIFIC STANDARD TEE

Monday, April 12th, 2021 by

Releasing exclusively in-store and online this Tuesday, April 13 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

We’re releasing a new Kamehameha snapback and Pacific Standard tee this Tuesday under our FITSTRIKE program. The Kamehameha snapback features a blush sky base with black visor, black top button, white eyelets, and black snap closure. The front logo is stitched in strawberry, while the side logo is stitched in white and the back logo is stitched in strawberry and white. The matching Pacific Standard tee features black and strawberry print on a white base.

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FITSTRIKE RELEASE: MUA SNAPBACK, KEIKI MUA SNAPBACK, LUAU FOOT TEE, & KEIKI LUAU FOOT TEE

Friday, April 9th, 2021 by

Releasing exclusively in-store and online this Saturday, April 10 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Saturday’s FITSTRIKE offerings include a set of family-sized snapbacks and tees. Both the Mua snapback and keiki Mua snapback feature white front panels, navy trucker mesh panels, navy visor, navy eyelets, red top button, and white snap closure. The front logo, side logo, and rear logo are all stitched in navy and red (rear logo on the keiki snapback is stitched in red). The new Luau Foot tees will arrive just in time for Sunday, Sunday, Sunday! Big Foot monster truck vibes hit on all cylinders with a large multi-colored print on the back and a small one-color print on the front of a white tee, in both adult and keiki (2T–6T) sizing.

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FITSTRIKE RELEASE: VANGUARD SNAPBACK & QUALITY CONTROL TEE

Monday, April 5th, 2021 by

Releasing exclusively in-store and online this Tuesday, April 6 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

We have a new Vanguard snapback and Quality Control tee releasing tomorrow under our FITSTRIKE program. The Vanguard snapback features a camel base with white eyelets and white snap enclosure, while the front logo is stitched in white, blue, and light blue, the side logo is stitched in white, and the back crest is stitched in white and blue. The matching Quality Control tee features colors from the Vanguard snapback printed on a black tee.

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FITSTRIKE RELEASE: BRIGANTE SNAPBACK, H PRIDE STRAPBACK, & MUA TEE

Friday, April 2nd, 2021 by

Releasing exclusively in-store and online this Saturday, April 3 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

This Saturday, we have a new Brigante snapback, H Pride strapback, and Mua tee releasing under our FITSTRIKE program. The Brigante snapback features beetroot front panels with black trucker mesh on the sides and back, black visor, black top button, black eyelets, and white snap enclosure. The front logo is stitched in black and white, while the side logo is stitched in black and the back logo is stitched in pink and white. The H Pride sports a clean white-on-white look throughout, and the Mua tee features a black print on the front and a black, pink, and white print on the back of a black tee.

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