FITSTRIKE RELEASE: MUA SNAPBACK & STRAPBACK, ISLANDERS TEE, & BRIGANTE TEE

Thursday, August 30th, 2018 by

Releasing exclusively in-store and online this Saturday, September 1 at 11am HST.

FITSTRIKES

Aloha kākou!

This Saturday, we’ll be releasing a bright lime green FITSTRIKE pack, consisting of a matching pair of Muas and two tees. The Mua snapback and matching strapback feature a full lime green base, monochrome front logo, black side logo, and black and white back logo. The snapback also features a dark grey snap enclosure. The heather grey Islanders tee features a lime green outline around the woodland camouflage and white print, while the lime green Brigante tee features an all-white design.

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SHARE MY WORLD

Tuesday, August 28th, 2018 by

Caprizzle and Relly

FITSTRIKE RELEASE: H PRIDE LOW PROFILE 59FIFTY, NIHI LOW PROFILE 59FIFTY, ENDANGERED SPECIES TEE, & WTCF TANK TOP

Monday, August 27th, 2018 by

Releasing exclusively in-store and online this Tuesday, August 28 at 11am HST.

H PRIDE

NIHI

Aloha kākou!

Tuesday’s FITSTRIKE release introduces a silhouette from New Era we’ve never designed with before—their great-fitting Low Profile 59FIFTY—and we’ll have two of them ready for you tomorrow. The H Pride Low Profile 59FIFTY features a woodland camouflage base with white embroidery and black eyelets, while the Nihi Low Profile 59FIFTY features white embroidery on a black base. The Endangered Species tee features orange, yellow, and white print on a black tee, with the front graphic showing the decline in native Hawaiian population (yellow) and the rise of all other ethnicities here in the island (orange). The Who The Crown Fits tank top features white print on an orange tee.

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FITSTRIKE RELEASE: ʻĀINA SNAPBACK, ISLANDERS TEE, & WTCF TANK TOP

Friday, August 24th, 2018 by

Releasing exclusively in-store and online this Saturday, August 25 at 11am HST.

AINA

Aloha kākou!

We have a brand new patterned ʻĀina snapback and two tees releasing this Saturday under our FITSTRIKE program. The ʻĀina features the bold new DK Floral pattern with white embroidery, eyelets, and back snap enclosure. The popular Islanders design gets a teal outline around a woodland camouflage fill and white “50” on the front, all on a navy tee. The Who The Crown Fits tank top features a white design on a turquoise base.

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RICH RUSH JAPAN-EXCLUSIVE FITSTRIKES

Tuesday, August 21st, 2018 by

Available now exclusively at Rich Rush in Japan or online.

FITSTRIKES

Our friends at Rich Rush just got a fresh delivery of Japan-exclusive FITSTRIKES! Both the Mua and Kamehameha are available right now at their shop (3-9-12-1F, Osu, Naka-Ku Nagoya-Shi, Aichii, Japan 460-0011) or online for everyone outside Japan through their international Yahoo! shopping portal.

FITSTRIKE RELEASE: KAMEHAMEHA STRAPBACK & BRIGANTE OVERSIZED SIDE TEE

Monday, August 20th, 2018 by

Releasing exclusively in-store and online this Tuesday, August 21 at 11am HST.

KAMEHAMEHA

Aloha kākou!

This Tuesday, we’ll be releasing a new Kamehameha 9TWENTY curved visor strapback and Brigante Oversized Side tee under our FITSTRIKE program. The Kamehameha strapback features a bright rose base with dark grey embroidery, while the matching Brigante Oversized Side tee features white, pink, and light grey print on a charcoal tee.

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FRIENDS OF OURS

Monday, August 20th, 2018 by

New APB video!

I STAY HUNGRY

Sunday, August 19th, 2018 by

To say you’re born and raised here is a special classification, adversely though the idea of going away to build your resumé and skillset is an all to often trade off. ”Go learn the world, but my heart is here” plays at every of life’s toughest intersections. Ok, let’s reel this back from the ledge of seriousness. What I see happening in Hawaiʻi is fantastic. Creatives are finding their way through an alternative path of dream chasing while their wawae remain planted on this ʻaina. Take braddah Sheldon Simeon, the Hilo-born, Maui-living, father, husband, Top Chef, host of an eater.com online show, and continent-jumping entrepreneur! That’s what it takes in modern day Hawaiʻi to follow your dreams. With locals like this pursueing what they love and repping Hawaiʻi Ko paeʻaina to the fullest, it’s safe to say that the next generation will have great mentors to look up to!

Mahalo Braddah Sheldon!

FITSTRIKE RELEASE: MUA 59FIFTY & KEIKI SNAPBACK, BRIGANTE TEE, KEIKI BRIGANTE TEE, & KEIKI HOME GROWN KEIKI TEE

Thursday, August 16th, 2018 by

Releasing exclusively in-store and online this Saturday, August 18 at 11am HST.

FITSTRIKES

Aloha kākou!

Saturday’s FITSTRIKE release includes a Mua 59FIFTY and a matching keiki snapback, along with a matching set of Brigante tees and a keiki Home Grown Keiki tee. The Muas feature a navy base with dark tinted colors on the front, side, and back. The keiki Mua also features a dark grey snap enclosure. The adult and keiki Brigante tees feature traditional color print on a yellow base, while the keiki Home Grown Keiki tee features white print on a red tee. Both keiki tees comes in toddler, juvenile, and youth sizes (2T-4T, 6J, 7J, XS, S).

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FITSTRIKE RELEASE: KAMEHAMEHA SNAPBACK, FIST CITY TEE, & WTCF TEE

Monday, August 13th, 2018 by

Releasing exclusively in-store and online this Tuesday, August 14 at 11am HST.

KAMEHAMEHA

Aloha kākou!

We’ll be releasing another bright neon pack this Tuesday under our FITSTRIKE program, consisting of a Kamehameha snapback, Fist City tee, and Who The Crown Fits tee. The Kamehameha sports a teal base, black visor and eyelets, white front stitching, and neon yellow undervisor, side and back stitching, top button, and snap enclosure. The matching Fist City tee features neon yellow print on a black tee, while the WTCF tee features black print on a safety green tee.

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