FITTED + NOREP ALAKAʻI BOARDSHORT

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Posted in Updates on August 11th, 2015 by FITTED

Releasing in-store only this Saturday, August 15th.


Filmed and edited by: Skillet (@envol_skillet)
Models: Nelson Ahina & Kainoa Haas

Aloha kākou!

We’re excited to formally introduce our latest collaboration with the good dudes at noRep Boardshorts, a local business that’s picking up a lot of steam in their 5 years in the business. We dug deep into our archives and pulled out a classic pattern that we’ve only ever used on tank tops, patiently waiting for a perfect opportunity like this to resurface. This time the pattern is executed beautifully on our newest bottom, the FITTED + noRep Alakaʻi Boardshort.

With noRep’s help, we set out to create the perfect traditional boardshort. No frills, no gimmicks—just a solid, well-made product that can be worn for Hawaiʻi’s everyday lifestyle. It’s made from the same thicker, durable, non-stretch fabric used in traditional boardshorts, which makes it perfect for any activity in and out of the water.

Our Alakaʻi pattern is boldly featured in green and black, with the waistband and right-side velcro pocket subdued in black. The drawstring offers a nice contrast in our signature 116 Pantone color, and also features repeating noRep branding in clear gel to keep your knot secure. The 116 color travels to the inner waistline, which also proudly displays the “noRep x FITTED” cobranding. We added our Lēʻahi patch to the lower left side along with our Pacific Standard label centered on the back waist band. Other details include a lycra fly, noRep branding on the eyelets and pocket flap, and an elastic key loop within the pocket. The fit is true to size, and will be available in sizes 28–40.

The FITTED + noRep Alakaʻi Boardshort is limited to only 150 pieces, and will be released exclusively at our Kona Street location. noRep will also be releasing a very limited amount on their website at a later date.

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