Tuesday, February 26th, 2013 by FITTED
Available today at 11 AM. Please note that all t-shirts will be released in-store only; all caps will be available in-store and online. Photos by Aaron Yoshino

The Pacific Standard tee, Pacific Standard 116 Gold Beanie
Aloha kākou!
We’re unveiling and releasing our Spring D. 1 pack today. For our mainland residents, you can either purchase online (caps, beanies only), phone order or purchase from any of our wholesale accounts listed here. Again, please note that all t-shirts will be released in-store only; all caps will be available in-store and online. On to the product… (descriptions are under their respective photos).
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Tags: 2013, Beanies, Bucket Hats, FITTED, Hawaii, Hawaiian, Hawaiian Streetwear, Honozooloo, NEW ERA, SNAPBACKS, Spring
Posted in Updates
Monday, February 25th, 2013 by Cuzzo

Woke up early Sunday morning and braved the hellacious winds and was rewarded nicely with these tasty treats. Aku katsu, aku and eggs, dry aku, garlic aku… ect.ect.
Posted in ALOHA SERVED DAILY
Wednesday, February 20th, 2013 by FITTED
Available in-store only!

Aloha kākou!
We’re offering three new FITTED beanies today at 11 AM. (please note: these are extremely limited!). Three colors: Army green, Black and Gray with MILSPEC black labels. Act fast before they’re gone!



Tags: Beanies, Hawaiian Streetwear, MILSPEC
Posted in Updates
Tuesday, February 19th, 2013 by FITTED
Releasing Wed., Feb. 20th.

Aloha kākou!
Hope you all had a great day off for Presidentʻs Day yesterday. Back to our regularly scheduled program: Tomorrow, weʻre releasing a brand new ʻAina snapback: all black cap with green leafs stitched on the brim, a black rope that runs along the front of the cap and white Hawaii stitching and eyelets. Green underbrim and button, white snap. Also releasing: a maroon Aloha New Era fitted with white stitching, white FITTED crest on the back and green underbrim.

Tags: Aloha, Hawaiian Streetwear, ʻAina, Mens, NEW ERA, snapback
Posted in Updates
Monday, February 11th, 2013 by FITTED
Releasing Tuesday, Feb. 12th.

Aloha kākou!
Valentine’s Day is a few days away, and as we do every year, we’re releasing a special pack for the occasion. Pictured above (left side) is the men’s tee which features Aloha Served Nighly (as in “Love Served Nightly”) on the back, and a red “V” or “heart” made out of trilocks. The model above (right side) is wearing the women’s style, a deep v-neck featuring the same pattern. Please note, the two hats pictured above will be releasing next week. See you tomorrow!
Tags: Mens, T-shirts, Valentines Day, Womens
Posted in Updates
Saturday, February 9th, 2013 by FITTED

Aloha kākou!
The fourth annual assembly of like-minded contemporary artists known as Pow Wow Hawaiʻi is upon us, and weʻve teamed up with them to collaborate on a special project that features a custom fitted snapback, two t-shirts and a tank top. Letʻs break it down real quick: Weʻre releasing a custom island camo snapback with pink Aloha scrip, black brim and pink underbrim with Pow Wow Hawaiʻi stitched on the back in pink. Weʻll also be releasing a white Aloha tee with the same island camo fill as seen on the hat, FITTED crown and Pow Wow Hawaiʻi on the back, a black tank top with pink Aloha and island camo fill (not pictured), and a white Pow Wow Hawaiʻi t-shirt with black and white shaka fill on the front. Please note, the black Pow Wow / shaka tee you see in the photos is a Pow Wow exclusive. The rest of this pack will be available for sale in-store and online at 11 AM. Mahalo to Pow Wow Hawaiʻi.
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Tags: FITTED, Hawaiian Streetwear, Island Camo, Mens, NEW ERA, Pow Wow Hawaii, Shaka, snapback
Posted in Updates