LĒʻAHI PACK

Thursday, October 18th, 2012 by

Releasing Saturday, Oct. 20th.

Aloha kākou!

Saturday’s release, is our Lēʻahi pack, the Hawaiian word for Diamond Head. In Hawaiian mythology, it is said that the goddess Pele fled to Oʻahu where she bore holes / fire pits into the Earth, including the renowned and picturesque Diamond Head. This now extinct volcano cone is estimated to be roughly 150,000 years old. The Hawaiian name (Lēʻahi) is said to be a variation of the word “Lae” and “ʻahi”. “According to legend, it was Hi‘iaka who compared the lae (brow) of the ‘ahi fish to the mountain.” [via Hawaiian Encyclopedia]. The pack features a red tee with a FITTED seal that features the Hawaiian flag, the legendary Diamond Head backdrop and FITTED, Honolulu, Hawaiʻi. The cap is an indigo denim with brown leather strapback and buckle, white New Era, crest and crown stitching and the Lēʻahi graphic stitched on the front.

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HOʻOMANA x UH BLK/SILVER (NEW ERA SNAPBACK)

Monday, October 15th, 2012 by

Releasing Tuesday, Oct. 16th.

Aloha kakou!

New release for Tuesday. All black Hoʻomana tee with Islanders printed in white on the front pocket and a graphic of a warrior in white and FITTED Islanders on the back. A throwback of sorts to some of the designs of the late 80s, early 90s. Coinciding with the release is an all black UH New Era snapback white logo and snap.

TARRUS WHO DA CROWN FIT

Monday, October 15th, 2012 by

LIL’ CUZZO

Monday, October 15th, 2012 by

And you thought you were cool at 30!

E HOʻOKANAKA

Friday, October 12th, 2012 by

WOMEN OF THE SEA

Friday, October 12th, 2012 by

ASD NENE

Thursday, October 11th, 2012 by

Releasing Saturday, Oct. 13th.

Aloha kakou!

Brand new t-shirts for Saturday’s release. The tees, which come in both black and red, feature a nene goose on the front with our island camo fill, and the same nene goose on the back with Aloha Served Daily in block letters (white).

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KAMEHAMEHA LIME / CAMO FITTED

Thursday, October 11th, 2012 by

Releasing Saturday, Oct. 13th.

New Kamehameha with black upper, camouflage brim and neon green Kamehameha, New Era and crest and blacked out crown.

KRISTEN WOULD GO

Wednesday, October 10th, 2012 by

What do a couple of L&D RN’s do when they aren’t dealing with fussy moms or the innumerable complications of child birth? Jump out of a perfectly solid airplane apparently.

Mahalos to Skydive Wizards TK for the flicks, Ges for keeping everyone stoked and above all Kip for the flawless landing.

SHECKLER HI SESH

Wednesday, October 10th, 2012 by

Shout out to Nate & Schmatty.