BLACK FRIDAY APPRECIATION

Wednesday, December 8th, 2010 by

FITTED IS FOR THE KEIKI

Wednesday, December 8th, 2010 by

Little sneak peek… Set for a Saturday release.

FITTED in keiki sizes: Tees – sizes 2T – 4T. Hats – 6 3/8 – 6 3/4!

LIVE A LITTLE

Tuesday, December 7th, 2010 by

HAILEY’S PLANTATION

Tuesday, December 7th, 2010 by

Mr. and Mrs. Rob Carlyon took over Senator Fong’s Plantation this weekend for their daughter Hailey’s first birthday lu’au. You know the deal, kids in the bouncer, food line is crackin’, balloons are getting popped, faces are getting painted, slush puppies are getting spiked, Cuzzo lights are getting pounded, birthday cake is getting grinded and the Uncles are getting real serious on some podagee horseshoes!! Just another Sunday in paradise.

BRETHEREN

Tuesday, December 7th, 2010 by

FATBACKIN’ x MAU LOA (KAMEHAMEHA) x OAKLAND A’S x ALAKA’I V-NECK x PRESERVE V-NECK

Monday, December 6th, 2010 by

Releasing tomorrow, Dec. 7th

Aloha kakou!

Another big release set for tomorrow: First and foremost, we present to you a brand new Kamehameha called Mau Loa which translates to Everlasting or forever. The entire cap is cool gray and composed of melton wool, with a white Kamehameha logo and red sweatband inside. Next up is an all black Oakland A’s with a red logo and red eyelets. Coinciding with these two hats are two v-necks: we brought back our Alaka’i graphic in a white v-neck with navy blue print and a black v-neck with all over gray tonal nene geese; the bottom left has a red crest hit. Last but not least is our Fatbackin’ tee, a tribute and throwback to the funk band Fatback (Band) in red with black print.

HURLEY x CONTRAST’S ANTI-CANVAS ART PROJECT

Friday, December 3rd, 2010 by

Hurley & Contrast have teamed up for their annual Anti-Canvas art project which goes down today, at Soho Mixed Media Bar between 5 and 9PM. Part art show and part auction, the Anti-Canvas project will showcase the best artists from around the world, each tending to a boardshort design of their own. The shorts you see pictured above were created by none other than FITTED’s own Keola Rapozo. Ola has dubbed these shorts Ignorance, and allow us to explain the reasoning behind this phenomenal piece of art: every piece of political cartoon art shown on these shorts represents how narrowly-thin minded the U.S. “government” was (and in some instances, still is). At the time that these political / satirical cartoons were published, (around the 1890s) these weak-minded individuals were so ignorant as to the history of the Hawaiian people, and it’s culture. They portrayed us in a bigoted manner, making us out to be savages of some sort. We all know who the real savages were, and these “white elitists” were true by definition, savages. Infamous industrialists and politicians including Claus Spreckels and Sanford Dole, Uncle Sam and even former U.S. President William McKinley were at the tipping point of the character defamation, borderline cultural-genocide, coercive persuasion, and gentrification of Hawai’i and it’s people.

As you all know by now, Ola has a deep passion for history, especially Hawaiian history, and combine that with his keen sense of art – you get an amazing piece that is educational, aesthetically pleasing and breathes life back to a sense of awareness of our past. For more details on the show, please check the flier below.

OHANA AIKAU

Friday, December 3rd, 2010 by

Opening ceremony of the EDDIE. Especially moving blessing by the Kahu dedicating this years contest to AI.
Our boy Maka who I learned that day is a hanai member of the famed Aikau Ohana was one of the blessed few to lead the paddle out.
Super cool.

5 WAVES AND 5 TURKEYS.

Friday, December 3rd, 2010 by

Here we are 9am on Thanksgiving Day 2010, decided to jump start the gluttony with a quick session. Indeed it was a good call.

JC WOULD GO.

Friday, December 3rd, 2010 by