FITSTRIKE RELEASE: MUA SNAPBACK & QUALITY CONTROL TEE

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Posted in Updates on October 25th, 2021 by

Releasing exclusively in-store and online this Tuesday, October 26 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Tomorrow, we’re releasing a new Mua snapback and matching Quality Control tee under our FITSTRIKE program. The Mua snapback features a black duck cotton canvas base with a green-to-blue gradient front logo, green side logo, green and blue back logo, and finished off with green eyelets and a white snap closure. The Quality Control tee features green, blue, and light blue print on a silver tee.

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FITSTRIKE RELEASE: BRIGANTE SNAPBACK & RATIONS TEE

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Posted in Updates on October 22nd, 2021 by

Releasing exclusively in-store and online this Saturday, October 23 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

We have a new Brigante snapback and Rations tee releasing this Saturday under our FITSTRIKE program. The Brigante snapback sports a rasta colorway with a black base, green visor, red undervisor, green top button, and yellow snap closure, along with red, yellow, and green front Brigante logo, yellow side New Era logo, and red and yellow back crest. The matching Rations tee features red, yellow, and green print on a green base.

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FITSTRIKE RELEASE: KAHIKO STRAPBACK, CHEEHUU STRAPBACK, & FISH & POI TEE

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Posted in Updates on October 18th, 2021 by

Releasing exclusively in-store and online this Tuesday, October 19 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Tuesday’s FITSTRIKE release consists of two new private label unstructured strapbacks and a new Fish & Poi tee. The Kahiko strapback features a cardinal base with a traditional multicolored logo on the front and white embroidery on the side and back. The Cheehuu strapback features black embroidery contrasted on a white base. The Fish & Poi tee features an earthy palette of colors printed on a black tee.

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FITSTRIKE RELEASE: WESN SNAPBACK & KTWA TEE

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Posted in Updates on October 15th, 2021 by

Releasing exclusively in-store and online this Saturday, October 16 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

This Saturday, we’re releasing a new WESN snapback and Kill Them With Aloha tee under our FITSTRIKE program. The WESN snapback features a navy base with white and red front logo, white side logo, white and red back logo, and a white snap closure. The KTWA tee features a white base with sand and red print.

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FITSTRIKE RELEASE: CHEEHUU STRAPBACK, KAHIKO STRAPBACK, & KING’S FAVORITE TEE

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Posted in Updates on October 11th, 2021 by

Releasing exclusively in-store and online this Tuesday, October 12 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

We’re releasing two new private label unstructured strapbacks, along with a new King’s Favorite tee, under Tuesday’s FITSTRIKE release. The Cheehuu and Kahiko strapbacks both sport a bright lemon color with black side crown and back crest, while the Cheehuu features a black front logo and the Kahiko features a multicolored front logo. The King’s Favorite tee features a multicolored print on a black tee.

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HAWAIIAN MADE PROJECTS >< FITTED HAWAII + KEALOPIKO

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Posted in Updates on October 8th, 2021 by

Releasing at FITTED and Kealopiko establishments, both in-store and online, this Saturday, October 9 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

Aloha kākou!

At a time of transition, this space feels unfamiliar, far removed from the ideas and mindset of HO‘OIKAIKA even. But, In contrast, this is the exact time and the exact moment where inspirational ideas work their magic. Never let the dogma of conceived constructs weigh too heavy. We lean on the pillars at which “HAWAIIAN MADE PROJECTS” exists. Our previously presented capsules touched upon critical discourse such as Governance, Innovation, Ike, Kuleana, and wai wai. We felt it essential to add to this fortification by highlighting Leadership, connection, Identity, and mental fortitude to the conversation.

haʻalelea ke ao
hulihia ka pō
huihui kūpuna
honohono ka pewa
hoʻokahi ka lāhui

leave comfort behind
embrace monumental change
turn to your ancestors
mend the divide
stand as one

Within these lines, we can find a clear path that embraces the mindset of Hooikaika, pewa, and closing the gap construct. Aloha Always; All ways!!

Releasing tomorrow, the next chapter in our collaboration with Kealopiko focuses on headwear and printed tees. Each bucket and 5-panel camper carry unique names as related to their colors—Leadership bucket (black/dark green/khaki), Waiwai bucket (navy/blue), Connection 5-panel camper (light green/seaweed/lime), and Identity 5-panel camper (yellow/gold/brown). Then we have our 4 for You design printed on a black long-sleeve tee, black tee, pink tee, white tee, and a black tank top.

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FITSTRIKE RELEASE: MUA SNAPBACK & DAY TRIPPER TEE

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Posted in Updates on October 4th, 2021 by

Releasing exclusively in-store and online this Tuesday, October 5 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Tuesday’s FITSTRIKE release consists of a new Mua snapback and Day Tripper tee. The Mua snapback features a unique concrete-colored base with black undervisor, black eyelets, black top button, and white snap closure. The front logo is stitched in black, white, and teal, while the side New Era logo is stitched in black and the back crest is stitched in white and teal. The Day Tripper tee features a nice sunset gradient print on the back and a small white print on the front of a black tee.

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FITSTRIKE RELEASE: KAHIKO STRAPBACKS & ORIGINAL ALOHA TEE

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Posted in Updates on October 1st, 2021 by

Releasing exclusively in-store and online this Saturday, October 2 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

We’re releasing a pair of private label Kahiko unstructured strapbacks this Saturday under our FITSTRIKE program, along with a new Original Aloha tee. The Kahiko strapbacks come in either royal blue or pistachio, and feature our classic, abstract hula dancer design stitched on the front, a white crown on the right side, and a white crest on the back. The Original Aloha tee features a blue, white and red design on a black base.

We also have two in-store exclusives releasing tomorrow (not pictured): a 59FIFTY version of the camouflage/black/neon green Brigante snapback which released on 8/17, and a 59FIFTY version of the orange/black/white trucker snapback which released on 9/11.

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FITSTRIKE RELEASE: MUA SNAPBACK & BY THE BOTTLE TEE

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Posted in Updates on September 27th, 2021 by

Releasing exclusively in-store and online this Tuesday, September 28 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

This Tuesday, we’re releasing a unique Mua snapback alongside our popular By the Bottle tee in a new colorway. The Mua snapback features a split-colored crown, sporting woodland camouflage on the wearer’s right side and red on the wearer’s left side, with trucker mesh around the back, along with black visor, eyelets, top button and snap closure. The front Mua logo is stitched in black, while the side New Era logo and back crest are stitched in black and red. The By the Bottle tee features red, yellow, and white print on a black base.

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FITSTRIKE RELEASE: VANGUARD SNAPBACK, H PRIDE STRAPBACK, & BRIGANTE TEE

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Posted in Updates on September 24th, 2021 by

Releasing exclusively in-store and online this Saturday, September 25 at 11am HST.
Please abide by the new safety guidelines while shopping in-store.

FITSTRIKE

Aloha kākou!

Saturday’s FITSTRIKE release consists of a Vanguard snapback, an H Pride curved visor strapback, and a Brigante tee. The Vanguard snapback features a gray crown with black visor, kelly green undervisor, black top button, black eyelets, and a white snap closure. The front logo and back logo are stitched in black and white, while the side logo is stitched in white. The H Pride strapback features a gray base with black eyelets, black front logo, white side logo, and black and white back logo. The Brigante tee shows up in a bold berry color with subtle clear gel print on the front and back.

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